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MARVAC Show Enjoys 24% Bump in Attendance
Posted By RVBusiness On March 18, 2014 @ 2:16 pm In Breaking News | No Comments
The 37th Annual Flint Camper & RV Show, sponsored by the Michigan Association of Recreation Vehicles & Campgrounds (MARVAC), reported a 24% increase in attendance despite continued winter weather. According to a press release, the show ran March 13-16 at the Perani Arena and Events Center in Flint.
Bill Sheffer, show director for MARVAC commented, “What we’re seeing in the industry across the country is that the buyers of our RVs were typically the Baby Boomers, in their 50s and early 60s – people who had discretionary dollars to buy a recreation vehicle. But now we’re seeing that age fall back into the 40s and 50s, where people have more established jobs and are more comfortable with the economy.”
He added, “They’re more comfortable with their home situation. We’re seeing a younger group of people now looking at recreation vehicles. We’ve had a double-digit increase in sales in Michigan over the last three years. We came out of the recession.”
RV wholesale shipments tracked by Recreation Vehicle Industry Association (RVIA) reached 321,127 units in 2013, a gain of 12.4% over the previous year. This was nearly twice the annual total of 2009 and marked the fourth consecutive annual increase since the end of the last recession for the RV industry. According to the Michigan Secretary of State office, 329,200 recreation vehicles are registered in the state of Michigan.
MARVAC said dealers reported steady traffic and sales at the event. Tom Boynton, store manager of Trade Winds RV Center in Clio, noted, “Excellent show, traffic was very good, a high percentage of our sales were towable and fifth-wheel RVs. We doubled our sales from last year.”
MARVAC also sponsors shows in Novi, Battle Creek and Traverse City. For information on these shows, visit www.marvac.org.
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