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NATM Annual Show Sees 15% Attendance Rise

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April 23, 2014 by   Leave a Comment

Screen Shot 2014-04-23 at 11.57.54 AMThe National Association of Trailer Manufacturers (NATM) reported that its 26th Annual Convention & Trade Show, held Feb. 26-28 in Las Vegas, registered the second highest attendance in recent history with 880 registrants – a 15% increase over the 2013 show. According to a news release, it was highest number of trailer manufacturers in attendance since 2010.

The trade group, representing manufacturers that produce light- and medium-duty trailers, noted that floor space was sold out three weeks before the event.

NATM said that attendees and exhibitors gave the event high marks. An exhibitor survey showed:

• 100% of exhibitors surveyed agreed that NATM Convention & Trade Show is a high quality exhibition that benefits their company.

• Of those surveyed and who plan to exhibit at the 2015 trade show, 100% said they will return and one said they will take more space.

• 46% of exhibitors introduced a new product.

An attendee survey revealed:

• 95% of attendees said the value of NATM’s trade show was good to excellent.

• Attendees gave the trade show a rating of 4 out of 5.

• 89% of responding attendees have a role in purchasing products

• Significant increase in number of first time attendees (13%)

• 92% of attendees indicated they will definitely or probably attend NATM’s Convention in 2015.

Next year’s show is slated for Feb. 11-13 in New Orleans at the Ernest N. Morial Convention Center. NATM said that 2015 exhibit space will be released first to 2014 sponsors, followed by pre-registered exhibitors.  The space will open to all other eligible exhibitors by mid-to late June.

 

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