Camping World Details Market Growth Plans
Camping World Inc. and Good Sam Enterprises LLC announced today (May 20) its 2015 forecast for expansion and development to “meet customer needs for their products and services in new markets.”
The company reported in a news release that the latest developments raise the total number of Camping World SuperCenters to just shy of 110 nationwide. Additionally, Camping World continues to actively pursue new markets and acquisitions and is under contract with land owners and existing dealerships that will be announced over the next six months.
Plans are underway to expand the company footprint in the first quarter of 2015 with additional SuperCenters in high traffic, outdoor-centric areas within the following markets – Idaho Falls, Idaho; Jackson, Miss.; and Lexington, Ky.
“Camping World and Good Sam are committed to offering quality outdoor products and services to the customers of these markets,” said Marcus Lemonis, chairman and CEO of Camping World. “As part of our growth strategy, the brand is making major investments in the quality of its dealer network. Our reputation and commitment to customer service in the marketplace allow us to expand and evolve, while continuing to serve as our customers’ one-stop shopping location for everything outdoor and RV.”
The new market expansion will come on the heels of new 2014 SuperCenters openings, including:
• January – Lake Park (Valdosta area), Ga.
• February – Coburg (Junction City area), Ore.; Fresno, Calif.
• April – Saukville (Milwaukee area), Wis.
• July – Rossford (Toledo area), Ohio.
All new locations will offer a wide array of RV sales, service, collision, parts and accessories for the outdoor enthusiast along with a broad range of accessories from well-known vendors. Camping World also carries and creates its own private label lines of exclusive products for the RV, outdoor and home markets.
“This is an exciting announcement not only for those of us who love the outdoors, but also for the community members of these great cities,” stated Lemonis. “These recent acquisitions not only increase our presence in existing markets and new territories but are also in alignment with the strategic growth plans we have for the company. We are constantly reviewing our footprint and evaluating where we can strengthen our position within each of our markets.”