Marketing Guru Avrin to Keynote ARVC Expo
David Avrin, an internationally known marketing and branding expert, will keynote the opening luncheon at the National Association of RV Parks & Campgrounds’ (ARVC) Outdoor Hospitality Conference & Expo (OHCE).
ARVC reported in a writtent announcement that OHCE’s opening luncheon begins at noon on Dec. 2 at the Rio All-Suites Hotel & Casino in Las Vegas.
Avrin specializes in showing businesses how to recognize, craft and promote a truly unique and marketable competitive advantage, while building their brand identity. He has been featured on hundreds of broadcast media outlets and is the author of three books, including It’s Not Who You Know, It’s Who Knows You. His latest book, Impossible to Ignore, is due out next year.
“We think David is really going to energize and inspire our members to think differently about how they promote their park’s guest experience while at the same time grow their business,”said Barb Youmans, ARVC’s senior director of membership and education.
Avrin has recently given presentations around the world, including Singapore, Bangkok, Melbourne, Monte Carlo, London, Buenos Aires and Dubai.
OHCE is a four-day event from Dec. 2-5 that includes 50 seminars, a tradeshow with more than 100 vendors, a tour of local parks and ARVC’s annual awards program. This year’s OHCE also includes two half-day workshops, one focusing on “Wi-Fi systems,”and the other providing information to help park operators obtain business loans.
For OHCE program and registration information, please visit www.arvc.org/OHCE.