Annual Winter Texan Surge Starting to Subside
For decades, the Rio Grande Valley has been a winter refuge for graying guests to kick back, relax and sip margaritas under the sun.
But, according to a report by the Monitor, the heydays for retired short-term residents, dubbed Winter Texans, are gone, according to a recent report from the University of Texas-Pan American’s Business and Tourism Research Center.
Last year, the Valley lost 33,000 Winter Texans, leaving 100,000 behind, many of whom have migrated south for several years, said the biannual report that surveyed 88 parks and nearly 1,400 people.
Winter Texans who have died, fallen ill or have been deterred by Mexican drug violence have helped caused the drop, according to the survey.
Learning of the report’s findings last month prompted local chambers of commerce to join together for a call of action in late July.
“We have been tracking this, knew it was happening and have a plan,” said Nancy Millar, vice president of the McAllen Convention and Visitors Bureau, a branch of the local chamber.
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