CCRVC Launches First Economic Impact Study
“This will be the first economic analysis undertaken specifically to assess the impact of Canadian campgrounds,” said Maryse Catellier, president of CCRVC, in a written announcement about the study. “Campgrounds create jobs and contribute to local economies, and we look forward to getting a clear picture of the impact that this industry has on the tourism sector and the economy as a whole.”
Campgrounds are the primary destination for Canadian RV customers and they stimulate economic activity in small communities across the country. In addition, campgrounds help families create memories that last a lifetime and offer a uniquely Canadian experience to all visitors. In 2011, visitors spent $1.5 billion by staying at one of the 3,000 independently owned and operated campgrounds in Canada. That same year the total economic activity associated with the Canadian RV industry reached $14.5 billion.
The economic impact analysis will be conducted by SOM over the course of the next six months. The study will include interviews and surveys with 2,500 campground owners, campground customers and other respondents. A report on the study’s findings is expected in the first quarter of 2015.
The CCRVC is a Canadawide industry association that represents approximately 1,500 campgrounds as well as RV manufacturers and retailers. The CCRVC supports Canada’s camping and RV industries, fosters projects to enhance the camping experience for Canadians and international visitors and helps ensure a thriving Canadian tourism sector.