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SSI: Motorhome Retail Sales Up 6.4% In June

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August 16, 2014 by   Leave a Comment

                                                                                                                                               June motorhome retail registrations grew by 6.4% in June compared to the same period a year earlier, and they’re up 12.9% for the year, according to a report by Statistical Surveys Inc. (SSI).

Forest River Inc. had the top spot for the first six months of the year in terms of market share, with 25.2%. Thor Industries Inc. had market share of 24.8%, with Winnebago Industries third at 21.2%.

The Class A motorhome market recovered from its May lull, posting a 2% year-over-year gain in June and a year-to-date hike of 9.7% compared to the first six months of 2013. In Class A motorhomes, Thor held a 22.7% market share and came out on top through June, with Winnebago in second place with 19.6% of the market and Forest River occupying 16% of the market for third place.

Class C sales saw an 11% rise in June over the prior June, and year-to-date sales were up 16.1% through June. Forest River, with 35% of the market year-to-date through June, was number one in Cs, followed by Thor with 26.9% market share, and Winnebago with 22.9% of the U.S. minimotorhome market.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 446-8179 (cell).

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