SSI: Towable Sales Up 4.2% in May, 11.7% YTD

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July 10, 2017 by   Comments Off on SSI: Towable Sales Up 4.2% in May, 11.7% YTD

Year-over-year towable retail registrations edged up 4.2% in May and 11.7% for the first five months, according to the latest report from Statistical Surveys Inc. (SSI). 

Results by category showed:

  • Sales for the travel trailer segment climbed 6.8% for the month and 13.7% year-to-date.
  • Fifth-wheel registrations dipped 1.2% in May but were up 7.6% for the five months.
  • Folding camping trailer sales fell 19.8% for the month and 5% through May.
  • Park model RV sales tumbled 14.8% in May and 11.6% for the five months.

Thor Industries Inc. was the towable sales leader through May with 48.6% share of the market, ahead of Forest River Inc. owning a 36.8% share and Grand Design RV Co. (4.3%). 

By segment, Thor was No. 1 in travel trailers for the five months with a 48.7% market share, followed by Forest River with a 38.1% share. Thor led fifth-wheel sales with a 53.8% market share, followed by Forest River (28.8%) and Grand Design RV Co. (11%).

In folding camping trailer sales, Forest River led the category through May with a 72.1% market share, followed by Thor (11.1%) and Columbia Northwest/Aliner Inc. (9.2%). Kropf Manufacturing Co. Inc. led the park model segment with an 18.5% market share, ahead of Champion Home Builders (14.2%) and Skyline Corp. (13.7%).

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 901-8335 (cell). 

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