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Hopkins ‘OxiClean’ Earns Packaging Award

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December 6, 2018 by   Leave a Comment

Emporia, Kan.-based Hopkins Manufacturing Corp. received a packaging innovation award at the 2018 Automotive Aftermarket Product Expo (AAPEX) held Oct. 30-Nov. 1 in Las Vegas. 

Based on voting by global automotive buyers, OxiClean total interior carpet and upholstery cleaner was named most innovative packaging in the car care category, according to a press release.

Marcus Gooden, marketing director for cleaning products, noted, “The OxiClean brand is recognized by consumers as one of the most innovative brands in the marketplace today. Our OxiClean total interior cleaner combined with innovative cleaning tool design has truly created something new and is resonating in a category where products struggle to break through the clutter of products on retail shelves.”

Just prior to the AAPEX Show, the product was recognized for packaging innovation, along with two other OxiClean products by the Southern Aerosol Technical Association (SATA).

“It is an honor for Hopkins to again be recognized by our industry for innovation,” added Mike Williams, Hopkins vice president and chief marketing officer. “Even more gratifying is the consumer acceptance that the OxiClean total interior product is generating strong initial and repeat sales with consumers.”

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