Top

‘Peace, Love and Winnebago’ Ad Strikes a Chord

November 20, 2014 by · Leave a Comment 

Capturing a piece of Americana embodied in the Flying W logo and “eyebrow design” that distinguished Winnebago Industries Inc.’s 1960s era motorhomes, the company has successfully resurrected those iconic symbols of the road in its line of Brave and Tribute Class A gas motorhomes. “The retro styling has really been well received by buyers,” Winnebago Director of Marketing Chad Reece told RVBUSINESS.com. “It harkens back to the original look when we launched our first motorhome. We’re... Read more

RVIA Anticipating High-Energy Louisville Show

October 29, 2014 by · Leave a Comment 

RVIA President Richard Coon Buoyed by a vibrant show season and the momentum of a prolonged growth cycle, the Recreation Vehicle Industry Association (RVIA) is readying for a high-energy National RV Trade Show as the organization rolls out its 52nd edition Dec. 2-4 at the Kentucky Exposition Center (KEC) in Louisville. “You know, it really looks like all the stars are in line,” said RVIA President Richard Coon. “Business is pretty darn good right now. I’ve been to a lot of the major shows... Read more

Potts: Winnebago Staying in Step With the Times

October 17, 2014 by · Leave a Comment 

Winnebago’s Randy Potts Behind continued strong performance in its motorhome segment coupled with improvements on the towable side, Winnebago Industries Inc. capped off its 2014 fiscal year with a solid fourth quarter that positions the company for more growth moving forward. “It was definitely a great finish to the year,” Chairman, President and CEO Randy Potts told RVBUSINESS.com. “As we said coming out of the recession, we’re doing more with less. Like everybody, we had to change... Read more

’14 Hershey RV Show Hits New Attendance High

September 15, 2014 by · Leave a Comment 

Traffic was steady at this year’s Hershey Show The 46th running of America’s Largest RV Show proved to be the most successful edition to date as event organizers reported record attendance for Public Days, which ran Sept. 10-14 at the Giant Center in Hershey, Pa.  Heather Leach, marketing and education director for the host Pennsylvania RV & Camping Association (PRVCA), told RVBUSINESS.com that 46,143 attendees passed through the gate, eclipsing by 6% last year’s record total of... Read more

Hershey Sees Record Gate as Public Days Open

September 11, 2014 by · Leave a Comment 

RVs lined the grounds at HersheyPark Spurred by sunny skies and riding the tailwind of a surging recreational vehicle industry, the 46th Annual America’s Largest RV Show ushered a record number of attendees through its gates Wednesday (Sept. 10) as the event officially opened “Public Days” at the Giant Center in Hershey, Pa. Heather Leach, marketing and education director for the host Pennsylvania RV & Camping Association (PRVCA), told RVBUSINESS.com that total attendance for the day reached... Read more

Forest River Builds Strong West Coast Presence

August 30, 2014 by · Leave a Comment 

Paul Eskritt As Forest River Inc. readies to ramp up production at its recently acquired manufacturing plant in Harrisburg, Ore., the builder hosted a toned-down version of the upcoming September RV Open House – in part to accommodate West Coast dealers not making the trek to Indiana’s Elkhart County. General Manager Paul Eskritt reported that the Aug. 19-21 Open House drew strong numbers, with 137 retail personnel representing over 60 dealerships gathering at Forest River’s established manufacturing... Read more

Developer Sells Out ‘Gauntlet’ For Open House

August 13, 2014 by · Leave a Comment 

Manufacturers along the “gauntlet” on Executive Parkway The “gauntlet” is filled for September’s Elkhart County RV Open House, as Northland Corp. has again secured tenants for the display space along Executive Parkway – the primary feeder leading to Thor Industries Inc.’s expansive exhibit area at the RV/MH Hall of Fame. This marks the third year that Northland, an Elkhart, Ind.-based development company, has leased sites during the annual event. Vice President Rob Letherman... Read more

Lance Camper Partners With Pro Angler Hite

July 10, 2014 by · Leave a Comment 

Brett Hite Lance Camper Manufacturing Co. has entered into a marketing partnership with Brett Hite, a pro angler based in Phoenix, Ariz. “As we put together our marketing strategy for this year, there were key lifestyle segments we wanted to be sure we had visibility in and one of them is fishing,” stated Bob Rogers, marketing director for Lancaster, Calif.-based Lance. “Based on owner surveys, we know fishing continues to be a favorite activity of Lance customers, especially with our... Read more

KOA Reporting Increase in July 4th Bookings

June 28, 2014 by · Leave a Comment 

Campers continue to flock in increasing numbers to Kampgrounds of America (KOA) locations in North America this summer. Advanced reservations for the upcoming Fourth of July Weekend are up 8%, compared to the same time last year. “The Fourth of July Weekend has always been a prime indicator of the popularity of camping,” said KOA President Pat Hittmeier. “It’s great to see our strong year continue through this key holiday, and we’re looking forward to providing a wonderful time for tens... Read more

PRVCA RV Plumbing Course Opens June 16

May 29, 2014 by · Leave a Comment 

The RV Plumbing System course, hosted by Northampton Community College in conjunction with the Pennsylvania RV and Camping Association (PRVCA), begins June 16 and runs through July 20. According to a press release, the program allows students to gain an in-depth understanding of recreation vehicle maintenance with intensive, competency-based instruction. In this course, the third of the major RV systems, the students get to identify and appreciate all types of plumbing systems associated with... Read more

Next Page »

Bottom