Slideshow: WACO Convention Opens Trade Show

March 18, 2017 by · Leave a Comment 

After two-and-a-half days of education seminars, the 54th Annual Wisconsin Association of Campground Owners (WACO) Convention and Trade Show, held March 15-19 at the Holiday Inn Convention Center in Stevens Point, Wis., moved into the trade show portion of its jam-packed agenda. In what has become tradition, members of the University of Wisconsin Marching Band opened the trade show be leading campground owners up and down the aisles in a parade before the vendors. The convention continues today (March... Read more

WACO’s 54th Annual Convention Gets Underway

March 16, 2017 by · Leave a Comment 

Carrie Geary, vice president of Severson & Associates, shows WACO attendees how to create a Live Facebook video The 54th Annual Wisconsin Association of Campground Owners (WACO) Convention and Trade Show got underway Wednesday (March 15) at the Holiday Inn Convention Center in Stevens Point, Wis., as attendees took in a full slate of seminars and socializing. The convention continues today with another full day of seminars followed by an awards ceremony, a presentation by National Association... Read more

FMCA to Consider Adding Towable RV Members

March 10, 2017 by · Leave a Comment 

FMCA members gathered at the Rawhide Western Town and Event Center for the 95th International Convention In an address to members Thursday (March 9) during the Family Motor Coach Association’s (FMCA) 95th International Convention, President Charlie Adcock announced that the organization is considering a proposal that would open membership of the group to towable RV owners. For all of its nearly 54 years in existence, FMCA membership has been limited to motorhome owners. The FMCA convention,... Read more

Total Value RV Honored By Forest River Diesel

March 8, 2017 by · Leave a Comment 

At right, Total Value RV President Hank Schrock and Forest River’s Tim Cunningham with dealership’s team On Tuesday (March 7), Tim Cunningham, national sales director for Forest River Inc.’s diesel division, presented Total Value RV in Elkhart, Ind., with an award for being the top-selling retailer of the manufacturer’s Charleston, Berkshire and Legacy motorhome lines in 2016. Total Value RV is a family-owned dealership specializing in motorized units from Forest River and Thor Motor... Read more

New Consumer Magazine Targets Young RVers

March 1, 2017 by · Leave a Comment 

About 30,000 copies of the premiere issue of ROVA, a brand new, highly stylized RV lifestyle consumer magazine focusing on Millennials and Gen Xers, hit the newsstands Tuesday (Feb. 28). Gemma Peckham, the magazine’s publisher and editor, reported to that the launch has received “terrific feedback” from readers. “Although Tuesday was the official launch date, some of the retailers had already put the magazines out on the shelves, and we’ve had some really great... Read more

Don’t Forget the 2017 RVB/Wells Fargo Survey!

February 24, 2017 by · Leave a Comment 

A reminder to North America’s RV dealer body: Here’s hoping that retailers with the time and inclination to complete the 2017 RVB/Wells Fargo Survey, a quick, non-intrusive, 20-question poll first introduced on Feb. 13, will do so by the end of business on Monday, Feb. 27. Any dealer who hasn’t gotten the survey, which takes a retrospective look at 2016 and a speculative glance forward at the year ahead, can access it by clicking on the logo above or the same logo that appears on the right... Read more

Go RVing Rolls Out 2017 Media Marketing Plan

February 22, 2017 by · Leave a Comment 

Editor’s note: The following story, reprinted with permission, was published in the Winter 2017 edition of RVIA Today. Guided by the recent go RVing Communications Planning Study conducted by Nielsen, the go RVing 2017 national advertising and promotion plan emphasizes outreach to Active Family Adventurers, Nature Lovers, and Kid-Free adult Adventurers. All three have one thing in common — a love of the active, outdoor lifestyle — which served as a compass in both selecting the mix of media,... Read more

Winnebago Layoffs a ‘Temporary Adjustment’

February 17, 2017 by · Leave a Comment 

Winnebago Industries President and CEO Michael Happe sought to clarify on Friday afternoon published reports earlier in the day of workforce layoffs and reduced hours at the company’s manufacturing facility in Forest City. Happe told that earlier this week 25 employees in two different departments in the manufacturing operations were notified they would receive a four-week layoff as part of a production-related adjustment. “So they are temporary layoffs, if that’s the right term,... Read more

Lake Oroville Emergency puts RV Parks at Risk

February 17, 2017 by · Leave a Comment 

Dangerously high water levels of Lake Oroville in California, created when Oroville Dam was built in 1967, and the looming failure of the dam’s spillway to ease those levels, has put everything and everyone below the dam in peril — including several campgrounds, one of which is already under water and evacuated. Lake Oroville provides water, energy and recreation opportunities to the San Francisco Bay area, the San Joaquin Valley and Southern California. The Oroville Dam, which at 900 feet is... Read more

Wells Fargo Louisville Survey is Bullish On ’17

February 16, 2017 by · Leave a Comment 

Tim Hyland According to an industry survey conducted during the 2016 National RV Trade Show in Louisville, Ky., by Wells Fargo CDF, 87% of RV industry professionals expect their company’s sales to increase by at least 5% in 2017. Of note, 42% of the respondents said they expect sales to grow more than 10%, up from 31% last year. The Louisville survey is not to be confused with the “2017 RVB/Wells Fargo Dealer Survey,” a 20-question poll e-mailed Feb. 13 to hundreds of North American RV retailers... Read more

MARVAC Novi Show Sets Attendance Record

February 13, 2017 by · Leave a Comment 

RVers packed MARVAC’s Detroit Camper & RV Show With record attendance each of its five days, the 51st Annual Detroit Camper & RV Show easily set a new high mark as nearly 28,500 people attended the consumer show at the Suburban Collection Showplace in Novi, Mich. Hosted by the Michigan Association of Recreation Vehicles & Campgrounds (MARVAC), the final tally surpassed last year’s record crowd of 25,398 by 12%. “It was a very good show, and all the dealers I spoke with all... Read more

RV One Details Plans for Airstream Ranch Site

February 10, 2017 by · Leave a Comment 

Demolition of the “Airstream Ranch” in Tampa The controversial “Airstream Ranch” — a curious row of partially buried Airstream travel trailers created by Frank Bates in 2007 off I-4 near his Bates RV dealership in Tampa, Fla. — is being torn down. Swinging the wrecking ball is RV One Superstores Inc., which purchased Bates RV in 2013 and reopened it as Tampa RV. Founded in 1984, RV One also has locations in Orlando, Fla., Albany and Buffalo, N.Y., and Des Moines,... Read more

Slideshow: Novi Show Sees Huge 1st Day Gate

February 9, 2017 by · Leave a Comment 

With a lengthy line of people waiting for the doors to open, the 51st Annual Detroit Camper & RV Show got off to a rousing start Wednesday (Feb. 8) at the Suburban Collection Showplace in Novi, Mich. (To view a slideshow scroll to the right side of the home page). By the end of the first day, more than 2,100 people passed through the gates — a 41% increase over last year’s opening day total. “The first day was fantastic. If this is any indication, we’re in for a good, if... Read more

Horizon Transport Adds 1 To ‘Million Mile Club’

February 8, 2017 by · Leave a Comment 

Wakarusa, Ind.-based Horizon Transport recently welcomed the 55th member of the company’s “Million Mile Club” comprised of drivers who have logged more than a million miles transporting RVs to North American dealers. Joe Rothenbuhler surpassed the million mile marker on Feb. 1 while making a delivery to Neal’s Motorsports in Long Prairie, Minn. Rothenbuhler was unaware that Neal’s Motorsports owner Neal Biermaier and his staff along with Horizon personnel had arranged a special award to... Read more

Liquid Spring Touting Suspension Technology

February 6, 2017 by · Leave a Comment 

Carl Harr, director of sales and marketing for Liquid Spring, with the company’s Compressible Liquid Adaptive Suspension System Several companies used January’s 2017 Florida RV SuperShow to gain added exposure within the RV community, including Liquid Spring LLC which touted its “Compressible Liquid Adaptive Suspension System” (CLASS) during the four-day event at the Florida State Fairgrounds in Tampa. The Lafayette, Ind.-based firm forged a partnership with Born Free Motorcoach out... Read more

Next Page »