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NMMA Ups Dues to Help Fund Discover Boating

October 28, 2014 by · Leave a Comment 

Marine accessories manufacturers have seen a 25% increase in National Marine Manufacturer Association (NMMA) dues that are helping fund Discover Boating, the industrywide initiative to increase awareness of and participation in boating. “We have a new slew of contributors this year,” Discover Boating president Carl Blackwell told Soundings Trade Only. The 700 accessories manufacturers that are members of the NMMA, of which Blackwell is chief marketing officer, have had their dues — which vary... Read more

ICON Adds Tools to Search for RV Components

October 28, 2014 by · Leave a Comment 

ICON, a manufacturer of plastic components for RVs, continues to expand its capabilities to identify body components such as RV fender skirts.  Recently, ICON has expanded on the number of tools allowing individuals and dealers to compare their part to the ICON selection of fender skirts, including the launch of www.Lookup-Our-Skirts.com that allows fender skirt matching by brand. The company recently added sortable tables to the site, allowing easy comparison by dimensions. Five key dimensions... Read more

Fleetwood Rolling Out New Redesigned Website

October 27, 2014 by · Leave a Comment 

Fleetwood RV recently unveiled a new website featuring an engaging design that highlights its entire product line. According to a press release, the website was built with a responsive design, optimized for mobile usage since Fleetwood owners spend much of their time traveling and are more likely to use mobile devices. Visitors will find simple, intuitive navigation and helpful shopping tools, including a dealer locator and build-your-own feature. Also on the website is a motorhome locator for those... Read more

NTP-STAG to Sponsor Lunch at RVDA Con/Expo

October 27, 2014 by · Leave a Comment 

The Recreation Vehicle Dealers Association (RVDA) announced that NTP-STAG will sponsor lunch in the Expo during the 2014 RV Dealers International Convention/Expo, Nov. 10-14 at Bally’s on the Las Vegas Strip. According to a press release, the convention is sponsored by RVDA, RVDA of Canada and the Mike Molino RV Learning Center. With nearly 100 years of combined service to the RV industry, NTP-STAG offers their partners world-class logistics and a broad assortment of aftermarket products for... Read more

UVS Junction Introduces ‘Proactive Popup Form’

October 27, 2014 by · Leave a Comment 

UVS Junction recently announced its new “Proactive Popup Form” to all clients. According to a press release, dealers can add the feature to all site pages or just targeted pages.   “They get to set the timer and also choose which team members receive notification of a new lead via email,” noted UVS Director Angie Cellucci. “Based on the settings the dealer chooses, the form gently slides open and asks the visitor to leave their information.  The “Proactive Popup Form” works with... Read more

Business Booming for Teardrop Camper Builder

October 27, 2014 by · Leave a Comment 

Call them the retro-revival spin-off of the “tiny home” movement, the growing interest in simplifying, minimizing and going small. Or call them an inexpensive and easy solution to camping in Colorado’s unruly weather this year. But, according to the Boulder Daily Camera, business for Boulder-based Colorado Teardrop Campers is surging, even as temperatures soon will be dropping. The Boulder business is unique; Wiltshire said it’s Colorado’s first fleet of Teardrop trailers,... Read more

Dealer Webinar will Outline Marketing Strategies

October 27, 2014 by · Leave a Comment 

Recreational vehicle dealerships interested in learning more about how to increase revenue by at least 25% within one year may register now for RV Camping Connect’s free training, “Four Proven Marketing Systems Every RV Camping Business Must Optimize.” Scheduled for Wednesday (Oct. 29) from 11 a.m. to noon, Pacific, participants can find the “secret formula” successful RV dealerships use to market their business. Attendees will also learn more about the four fundamentals of... Read more

National Parks Seeking Broader Demographics

October 27, 2014 by · Leave a Comment 

Leading travel, tourism and recreation leaders gathered at the U.S. Department of the Interior and used an unusual format to share and discuss information about how America’s parks and great outdoors can be marketed effectively internationally and to younger and more diverse population segments, according to an announcement from the National Park Service (NPS) and National Park Hospitality Association (NPHA). The 90-minute session was moderated by NPS Director Jon Jarvis and included three data-rich... Read more

Cequent Employees Take ‘Ice Bucket Challenge’

October 27, 2014 by · Leave a Comment 

Towing and trailer product supplier Cequent Performance Products (CPP) announced its support of the ALS Association with its participation in the Ice Bucket Challenge and subsequent donation to the cause. Cequent was nominated via social media by its customers at etrailer. Several CPP employees then took part in the challenge which was videotaped and posted online. Donations were also made to the ALS Association by Cequent as well as by employees in Tekonsha, Mich.; Mosinee, Wis.; and Plymouth, Mich. “It... Read more

Supreme Industries Reports Sales Growth in 3Q

October 27, 2014 by · Leave a Comment 

Supreme Industries Inc., a manufacturer of specialized commercial vehicles including truck bodies, trolleys and specialty vehicles, today announced financial results for its third quarter ended Sept. 27. Consolidated net sales from continuing operations increased to $58 million in the third quarter of 2014, compared with $56.7 million last year. Net income from continuing operations was $2.5 million, essentially unchanged from the same quarter a year ago. “Medium-duty sales are showing continued... Read more

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