The owner of Beckley’s Camping Center in Thurmont, Md., Kelly Shanholtzer, wasted little time this month in acting on the opportunity of a lifetime.
He got a call less than two weeks ago from Alan Reeping of FTCA Inc., asking if he would be interested in buying the finished inventory of the defunct folding tent camper manufacturer based in nearby Somerset, Pa.
The company had halted production Jan. 19 due to “severely adverse market conditions for the company’s products.”
Shanholtzer made the 2 1/2-hour drive to Somerset and looked over the inventory: 76 finished units.
He made an undisclosed offer, closed the deal with owner Blackstreet Capital Management LLC and began removing the units, as well as a large inventory of parts, the next day.
“That’s why it made some sense,” Shanholtzer told RVBUSINESS.com. “We were close, and they wanted everything out in a week.”
Shanholtzer, a Coleman dealer since 1983, wasn’t the first to get a call from FTCA — a large dealer in the West was contacted first, he said, — but the call was well-timed.
Shanholtzer, an RVB Top 50 award recipient, expects a good year in 2011, at least a 10% increase. Indeed, he’s already sold 26 of the recently acquired Coleman units.
He got the year off to a good start: when he opened the doors on Jan. 3 after a holiday shutdown, there was a customer waiting at the front gate ready to make a purchase.
“I expect a good year, I really do. The traffic at the first shows has been unbelievable,” he said.
Today, he was getting ready to move 42 show units to a big show in Timonium, Md., which starts next weekend.
With the large quantity of parts Shanholtzer acquired in the transaction, his dealership will be able to service his own Coleman popup customers as well as remnants of the former Coleman dealer network for years.
For more information contact Beckley’s at (800) 615-6171
Over the past few months, employees of Coleman Camping Trailer dealerships from across the country and Canada have been vying to win a Coleman Americana LE Series Sun Valley Camping Trailer as part of a sales incentive program offered by the manufacturer of Coleman Camping Trailers, FTCA Inc.
On Oct. 29 FTCA called on the largest RV dealer in central Pennsylvania, Ansley RV in Duncansville, to select the winner of the Coleman Sun Valley Camping Trailer. Bill Ansley, owner of Ansley RV, randomly selected Shawn Godard of Fairfield, Pa., from nearly 550 entries, according to a news release. Godard, a top salesman employed by Beckley’s Camping Center in Thurmont, Md., sold a 2010 Coleman Evolution E3 camping trailer in September to qualify for the competition.
“I would like to thank everyone who made this opportunity a reality,” said Godard. “I’m so excited.This is a huge honor for me and my family. Coleman Camping Trailers have been a huge part of my sales experience at Beckley’s Camping Center. I’ve camped in them, demonstrated them, shown many families how to use and care for them, now I too, get to own and enjoy one.”
FTCA’s General Manager Allan Reeping, Marketing Manager Sherry Leigh and Regional Sales Manager Lynn Hickey will present the Coleman trailer to Godard at Beckley’s Camping Center on Nov. 10.
FTCA Inc. manufactures Coleman Camping Trailers in Somerset, Pa. For more information about Coleman Camping Trailers or to find a dealer visit www.colemantrailers.com.
Recognized as the No. 1 RV dealer for sales of all RVs in Maryland, Beckley’s Camping Center has been offering Coleman Camping Trailers and serving the RV community for more than 30 years. Beckley’s Camping Center features a 6,000-square-foot showroom at 11109 Angleberger Road, Thurmont, Md. For more information about Beckley’s Camping Center visit www.beckleysrvs.com.
Ansley RV is the largest family-owned and operated RV dealer in central Pennsylvania. Ansley RV has been selling and servicing Coleman Camping Trailers, new motorhomes and towable recreational vehicles for nearly 40 years. Learn more about Ansley RV at www.ansleyrv.com.