Website campsmart.com, co-founded by RV industry veterans Mark Lucas and Mark Smith along with outdoor enthusiast Brad Yoder, is “taking unprecedented steps to unite the entire camping and RVing industry in one location,” according to a press release.
The website went “live” during the first week of November. The company attended Leisure Systems Inc.’s Jellystone Parks Symposium last week, and exhibited at the National RV Trade Show and RVIA and ARVC Outdoor Hospitality Conference and Expo.
“We’ve been building the foundation of the site by inviting dealers, campgrounds, manufacturers, suppliers and associations to create a profile page and represent their brand to the world,” said Lucas, president of campsmart.com. “The site is free to join, free to use and free to enjoy, so that eliminates almost every reason not to participate. The basic premise is to incorporate the best parts of social networking, on both a wholesale and retail level, cater to those with a passion for camping, and give everyone an equal opportunity to showcase their brand.”
In the first quarter of 2012, the site will launch the first, all-inclusive, non-brand specific reservation system for campgrounds. The system will communicate real-time with major providers of campground management software. Lucas indicated they were expecting to close deals with at least two major providers during the ARVC show, and look to move forward with at least one more company yet this year.
For more information, or to create a personal profile or business page, visit www.campsmart.com or email firstname.lastname@example.org.
The following is a report by Beth J. Harpaz, AP travel editor examining the amenitites and types of facilities, in lieu of a tent, offered at modern-day campgrounds.
These days, camping isn’t just pitching a tent in the wilderness on a long hike, or stopping at a campground far from home on a road trip.
Instead, for many leisure travelers, camping nowadays may involve driving just a few miles from home to spend the night in a cabin with a roof, bathroom, beds and electricity, or taking the kids to a place that offers activities and entertainment like scavenger hunts or sports competitions.
Jolene Baxman organizes an annual two-night trip for a dozen mothers and their kids to a Kampgrounds of America facility in Petaluma, Calif., a mere 5 miles from where she lives. But they don’t pitch tents. They rent a lodge with a bathroom, indoor shower, kitchenette, microwave, barbecue grill, and, of course, beds. The moms take turns relaxing and making meals; the kids swim and bike. At night, they sing around a campfire and toast marshmallows.
“It’s not far from our homes but it feels like we’re camping,” Baxman said. “We’re out in the woods; it’s very beautiful — lush trees and you don’t hear any cars around. We’re not in a tent, but it’s camping to us.”
More than half of those staying with Kampgrounds of America say they were at home the night before arriving at the campground, according to KOA CEO Jim Rogers. That’s a 25 percent increase over seven years.
Rogers says work demands, kids’ schedules, high gas prices and other concerns are all contributing to the trend. “They just want to stay within reach and go away for shorter time periods,” he said.
Rogers also said KOAs have seen a 25 percent increase in the use of roofed accommodations at their campgrounds. “It’s attracting a whole new breed of campers, people we haven’t seen before,” he said.
In Ohio, the Lazy River at Granville campground, 25 miles from Columbus, offers activities and entertainment ranging from a zipline to magic shows to arts and crafts. For those who bring laptops and TV sets, there is wireless Internet and cable service. One of the most popular attractions at Lazy River is the “bug lady,” a local woman who takes visitors on a walk in the woods, where she points out bugs. “She’s the Pied Piper of bugs,” said Mark Kasper, owner of Lazy River. “She just entrances her audience.”
Kasper observed that when he was young, “you’d go to the state park and watch a presentation with a ranger and a movie. Now it’s different. We try to have everything the modern-day person wants, and yet you’re away from the city.”
Jeff Crider, spokesman for the National Association of RV Parks and Campgrounds, says “more and more campgrounds across the country are offering organized activities that could range from nature walks to special themed weekend events like holiday events or Father’s Day events. You can still find plenty of campgrounds that offer a natural setting and a nice environment for kayaking, fishing, or river tubing, but what the parks are finding is that more and more families want things to do. And fun activities are a way to get kids away from computers and iPods and do something as a family.”
In addition, campgrounds that offer these types of activities find that people will stay longer — three or four days instead of just a weekend.
Crider said accommodations are also changing. Campgrounds are investing in everything from yurts and furnished teepees to cottages and cabins. A KOA in Herkimer, N.Y., just opened three furnished cabins for rent that are powered by solar panels, with a backup propane generator.
“If they can provide rental accommodations, then they can make camping accessible to everyone. It isn’t just people who like to rough it in a tent or who have an RV,” Crider said. Click here to read more.