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RV Sales Shift into High Gear at Collier RV

December 2, 2010 by · Leave a Comment 

route66Sales of recreational vehicles are in high gear these days at Collier RV Super Center in Rockford, Ill., another sign the economy is gaining momentum, WIFR-TV, Rockford, reported.

“In the last quarter we were up 45% from where we were last year. I think people are allocating more money for fun and recreation,” business manager Keith Lessner said.

While these homes on wheels attract a wide variety of buyers, Baby Boomers have helped move sales along during the worst of the downturn. But the younger generation are the ones doing most of the buying these days.

“We’re seeing a trend of younger people in that 45 to 65 age range is buying a lot more than they have in the past,” Lessner said.

Lessner says RVs in the $20,000 range are the hottest sellers, while higher-end, pricier models have taken the biggest hit.

“People traveling more and taking longer trips, they’re buying the smaller ones that are more affordable and can go closer to home with their family,” he said.

As confidence continues to build, Lessner expects the buying trend to get even stronger, as more Americans drive toward better times.

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