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Dehco Partners with REDEX as Preferred Supplier

February 22, 2012 by · Leave a Comment 

Recreation Nation, the aftermarket division of industry distributor Dehco Inc., announced it has reached an agreement with the Recreational Dealer Cooperative Association Inc. (REDEX) to become a preferred supplier to REDEX’s Priority RV network of dealers.

“Recreation Nation gives dealers access to products that have been difficult to access in the past,” said Corey Ruzicka, executive director of REDEX, in a press release. “We’re especially excited to offer our customers items like the RV Supreme Denver Mattress and electronics typically not easy to obtain.”

Elkhart, Ind.-based Dehco said its distribution reaches beyond the RV  market and into the hospitality and health care industries. Denver Mattress, Sharp, LG, RCA, Frigidaire, Magnadyne, MTX, Sirius, Danby, Samsung, Rand McNally, Empire Brass and American Brass are among the company’s brand partners. Recreation Nation utilizes Dehco’s buying power and provides dealers an avenue to buy direct.

Dehco launched Recreation Nation last October to provide aftermarket dealers and customers with parts, equipment and accessories that were previously only available to OEMs. “We realized there was a need at the dealer level for the products we’ve been selling to OEMs over the years,” said April Klein, who heads up Recreation Nation. “I think we fill a void.”

At the top of the list of products to be showcased by REDEX dealers is the RV Supreme Euro Top Mattress by Denver Mattress. Designed specifically for the RV market with emphases on comfort, convenience and affordability, Denver Mattress gives consumers a solution without shopping outside of the dealership.

“Customers don’t want to sleep on somebody else’s mattress,” said Klein. “However, when they buy a mattress for their newly purchased used RV, they generally don’t do it at the dealership which means lost revenue for the dealer. We are pleased to provide dealers with a mattress product they can be proud to present.”

Dealers can stock mattresses or they can use Recreation Nation’s flexible drop shipping program. With free shipping in the continental U.S., orders are dispatched from Denver within 24 hours.

For more information visit http://www.RecreationNation.me.

 

 

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