With the recent Edmonton RV Expo & Sale in the books and the final numbers tallied, both Cruiser RV LLC of Howe, Ind., and their representing dealer, Roadmaster RV of Leduc, Alberta, brought in record numbers, according to a news release.
“Roadmaster’s display was laid out perfectly and everyone who entered their display received a full explanation of the dealer’s offering. It seemed that after the customer had a chance to walk the show, they always made their way back to where they started in our display,” said Jay Mohamed, vice president of sales and marketing for Cruiser RV.
Roadmaster ended each day of the show with a new record number of sales, and when the final bell rang marking the end of the four-day show, they had almost doubled their best show ever. Their show success started with the competitive display of product, ranging from bunkhouse travel trailers to fifth-wheels, totaling some 50 units. Cruiser RV was well represented in the display, with Fun Finder X, Shadow Cruiser, ViewFinder and Fun Finder XTRA brands being shown.
“Cruiser RV’s success in the Edmonton show came from a number of things, and it started with the aggressive representation we had in the show with Roadmaster,” Mohamed continued. “Sales crossed all four of our product lines, but by far the most popular model was our new Shadow Cruiser S-280QBS quad bunkhouse. The sale was the strongest of the year so far for us and most likely the best in the history of our company.”