EverGreen Recreational Vehicles LLC announced that Pete Kauffman has been appointed vice president of manufacturing for both EverGreen and its Lifestyle Luxury RV division. According to a press release, he will be responsible for manufacturing, production and distribution of all EverGreen and Lifestyle Luxury brands.
Kauffman brings over 24 years of RV industry management and sales experience, having worked for some of the best-known brands in the RV industry. He has been a part of several new company startups in the RV industry.
President and COO of EverGreen, Mark Boessler, noted, “After Pete took on the Lifestyle Luxury RV division for us, we were awarded the Dealer Satisfaction Index (DSI) award for Lifestyle and Bay Hill. Pete has overseen various manufacturing areas for EverGreen and Lifestyle since 2012.”
“It is an exciting time to be a part of the team at EverGreen,” said Kauffman. “It is very special to be a part of a company that is growing as rapidly as we are, yet still have the family atmosphere of a smaller company.”
Middlebury, Ind.-based EverGreen Recreational Vehicles was honored to receive the Recreation Vehicle Dealers Association (RVDA) Quality Circle Award for its Lifestyle and Bay Hill brands of fifth-wheels.
According to a press release, RVDA Chairman Jeff Hirsch will present the recognition awards at the Crowne Plaza Hotel in Louisville on Dec. 2 at 5 p.m., followed by the RVDA Dealer Reception.
The Quality Circle Award recognizes dealer satisfaction in the areas of vehicle design and reliability, competitive advantage, communications, sales and service support. These results were based on a survey of RV dealers conducted by RVDA between April and July 2013.
The award results from manufacturers who received at least 15 dealer responses and a score of 80% or above in overall dealer satisfaction in the association’s 18th Annual Dealer Satisfaction Index (DSI) survey.
“Our top priority at EverGreen is to be the benchmark for quality products and the best dealer support in the industry,” said President and COO Mark Boessler.”As a company, winning this award reinforces our commitment to excellence.”
Boessler praised the Lifestyle and Bay Hill teams for their role in earning this award, noting, “My sincere congratulations go out to general manager of the Lifestyle Luxury RV Division, Dymon Farrer, and Plant Manager Pete Kauffman, for their management style and their ability to build to the standards we hold high. This esteemed award is well deserved.”
Middlebury, Ind.-based EverGreen Recreational Vehicles LLC announced that Jim Edmundson has been appointed regional sales manager for the Midwest region.
According to a press release, he will be selling EverGreen Bay Hill fifth-wheels and the new Tesla toy hauler fifth-wheel. Edmundson will be in charge of all sales activities and dealer retail training for the Midwest region of the United States. He previously managed the territory for over 10 years and developed extensive long-term dealer relationships while selling Keystone RV Co.’s Montana brand.
“We are very excited to have Jim as a key member of the EverGreen Bay Hill and Tesla sales team,” stated Dymon Farrer, general manager of EverGreen’s Bay Hill, Tesla and Lifestyle Luxury RV Division. “The fact that Jim decided to join us, coming from one of the most successful brands in our industry, was a compliment to both the stature of our products and the prospect of our growing market share. Jim knows higher-end fifth-wheels and will increase our presence in the Midwest dramatically. ”
Edmundson expressed his confidence in the product and explained that it was a plant tour of EverGreen’s manufacturing facilities that sealed the deal to join the EverGreen team.
“When walking the production line, I was struck by the superior engineering and attention to detail,” said Edmundson. “Dealers have many products to choose from and after an in-depth review, I felt extremely confident representing EverGreen’s Bay Hill and Tesla brands. The product looks great, is priced right, and there is a clear commitment to quality and innovation. This is what sold me on making the move. I have confidence in the growth of the company as a whole and I am very excited to represent and sell the Bay Hill and Tesla brands.”
Edmundson holds a bachelor’s in business from Indiana University, Bloomington campus.
EverGreen Recreational Vehicles LLC announced that California-based Richardson’s RV has added the Amped toy hauler to its line of recreational vehicles at its Manifee, Riverside and Temecula locations.
According to a press release, Richardson’s RV is debuting the new lines at the 61st annual California RV show running Oct. 11-20 in Pomona. The dealership will be displaying product in booth No. 2006.
“We are pleased to have Richardson’s RV represent our newest toy hauler brand at the largest RV show on the West Coast,” said EverGreen President Mark Boessler. “Amped is taking the west by storm and Richardson’s RV is the perfect dealer to showcase the unique industry-first features of EverGreen’s new Amped toy hauler.”
“We received our first Amped toy hauler and it sold within just 24 hours,” said Richardson’s RV owner Steve Richardson. “Amped is an upper end and fully loaded toy hauler. We are excited to get started with this new product and we expect to have great success with Amped at the show and on our lots.”
EverGreen Recreational Vehicles LLC announced that La Mesa RV is representing four of its newest models at the 61st Annual California RV Show, running Oct. 11-20 at the Fairplex in Pomona.
According to a press release, La Mesa will be showing EverGreen’s Bay Bay Hill and Alfa Gold fifth-wheels, along with the new Tesla toy hauler fifth-wheel. In addition, the dealer will also exhibit fifth-wheels from EverGreen’s Lifestyle Luxury RV division at its display in booth No. 2006.
EverGreen reported that family owned La Mesa RV, with 12 dealerships nationwide in the states of California, New Mexico, Arizona and Florida, is having great success with the Lifestyle Luxury RV and Bay Hill fifth-wheels.
“The Lifestyle and Bay Hill are doing well,” said Jason Kimbrell, head of towable sales. “We saw the Alfa Gold and Tesla at the September Dealer Open House in Elkhart, Ind. We are really anxious and excited to get started with those two products as well. We are confident they will have the same success on our lots that the Lifestyle and Bay Hill have enjoyed.”
“We are pleased to have La Mesa represent our legacy and newest brands at the largest RV show on the West Coast,” said EverGreen President Mark Boessler. “La Mesa is known for selling high quality, high-end products. They are the perfect dealer to showcase the unique industry-first features of Lifestyle, Bay Hill, the new Tesla toy hauler and the new Alfa Gold fifth-wheel at the show.”
Middlebury, Ind.-based EverGreen Recreational Vehicles LLC and Lifestyle Luxury RV recently hosted the 37th Annual Carriage Travel Club Grand National Rally in Goshen, Ind., from September 9 – 13. According to a press release, there was a full schedule of events during the week for the Carriage Travel Club members.
Activities included plant tours, a chicken dinner hosted by Tiara RV Sales, craft sale, garage sale and a golf tournament. The highlight of the week was “Lifestyle Day” on Sept. 11 that featured vendors, Lifestyle owner testimonials, and a hog roast with surprise entertainment. The event was hosted by Kelly L. Rose, chairman and founder of EverGreen RV and Lifestyle Luxury RV.
EverGreen reported there were several vendors who participated in this event over the course of the week, including: Techno RV, TCC Verizon Wireless, Precise Satelllite, DG RV Products, Damon Enterprises, Sky Med, Thermo Shield, Sunrise Bedding, RVSEF RV Weighing, Bigfoot, Mor/ryde, Fox RV, Dexter Axle, ASA Electronics,Thetford, Richloom Fabrics, Mobile Outfitters, Norm’s Power Washing & Detailing, Tiara RV Sales, Infinity Product Group and Wear Haus Designs.
EverGreen Recreational Vehicles LLC announced the expansion of its production capabilities with a third manufacturing facility at its campus in Middlebury, Ind., to support the growing demand for the company’s products.
According to a press release, the new production facility was initiated by the company in response to dealer demand for quicker replenishment of EverGreen products in the United States and Canada. The new facility is projected to create 35 new jobs supporting the economic growth of the region.
“In just over one year the EverGreen family of brands has grown in sales over 70% from the previous year,” stated EverGreen President and COO Mark Boessler. “This significant growth has fueled the need for our manufacturing expansion into a third facility. But more importantly, this continuous expansion is the result of our original goal, set by our founders Kelly Rose and Mike Schoeffler, to build unique brands of recreational vehicles that stand alone on their own merits and are never cloned into duplicate brands sold against our own dealers.”
Boessler explained that EverGreen’s products and brands have grown dramatically over the past two years and now include not only the original Ever-Lite, but the i-Go Lite, Ascend, Sun Valley, Bay Hill fifth-wheels, Amped toy haulers and the full line of Lifestyle Luxury Recreational Vehicles.
“EverGreen brands stand alone and can be sold by any dealer wishing to appeal to a specific market niche without the worry of a duplicate dealership cutting into his business across town,” said Boessler, stressing the company’s “no-clone” strategy. “This is why we will continue this great run.”
Boessler alluded to more brands in the works. “We’ve had a great year so far with growth in all segments of the market and phenomenal response to all our product and floor plan introductions,” he said. “We look forward to the Dealer Open House this year with at least 50 units on display – double from last year. We will have our new Amped toy haulers in full force and some new, hot selling, very unique brands we will be offering existing and new EverGreen dealers.”
Middlebury, Ind.-based EverGreen Recreational Vehicles LLC announced it is breaking into the fifth-wheel toy hauler market with its new line of Tesla products. According to a press release, the new Tesla debuted last week at America’s Largest RV Show in Hershey, Pa.
Tesla features EverGreen’s signature vacuum laminated construction and offers a combination of the luxury appointments of the company’s Bay Hill fifth-wheel and the utility features of the Amped travel trailer toy hauler that was introduced in June.
“The new Tesla toy haulers are designed to go head-to-head with the major toy hauler fifth-wheels in the market today,” said President and COO Mark Boessler. “The incredible success of our new Amped toy hauler travel trailer is paving the way for the successful launch of our new Tesla fifth-wheels.”
The first major dealer showing of the new EverGreen Tesla fifth-wheel toy hauler will take place this week at the annual Elkhart County RV Open House.
EverGreen has doubled its participation in this year’s Open House with over 50 units on display, featuring new brands and floorplans along withnew standard and options packages. EverGreen will be displaying product next to the RV/MH Hall of Fame, Sept. 17-19, 8 a.m. to 6 p.m.
The company will also host a hog roast on Sept. 18 from 11:30 a.m. to 1:30 p.m. For more information call (574) 825-4298. Plant tours are also available.
Middlebury, Ind.-based EverGreen Recreational Vehicles LLC announced today (Sept. 13) its new partnership with Northpoint Commercial Finance to pre-approve a minimum credit line of $250,000 for EverGreen and Lifestyle Luxury RV dealers in good standing with the company.
According to a press release, these existing or new dealers can receive “pre-approved” credit for a minimum of $250,000 in funds dedicated to the purchase of EverGreen products. Activation of this credit program is exclusive to EverGreen.
The new program is timed with the upcoming Elkhart County RV Open House to provide EverGreen and Lifestyle dealers participating with up to 180 days of interest free, direct bill flooring of EverGreen and Lifestyle products purchased at the event.
“EverGreen Recreational Vehicles is excited to partner with Northpoint Commercial Finance on this exclusive program to help qualified dealers purchase the entire family of EverGreen products,” said, President and COO Mark Boessler. “This is an aggressive program to help our dealers acquire and sell more of our products as well as help our company continue its robust growth in the marketplace.”
EverGreen has doubled its participation in this year’s Open House with over 50 units on display. With new brands, new floorplans and exciting new standard and options packages, EverGreen will be displaying product next to the RV/MH Hall of Fame, Sept. 17 -19, 8 a.m. to 6 p.m.
The company will also host a hog roast Sept. 18, 11:30 a.m. to 1:30 p.m. Call (574) 825-4298 for details. Plant tours are also available.
Middlebury, Ind.-based EverGreen LLC announced that Scott Gould has been appointed regional sales manager of Canada.
According to a press release, he will be selling the new Bay Hill fifth-wheel as well as EverGreen’s newest toy hauler fifth-wheel. Gould will be in charge of all sales activities and retail training within Canada.
“I enjoy working for a company with a family oriented business atmosphere that has compassion for its employees,” Gould said. “I look forward to playing a key role in building on the continued growth and successes of EverGreen RV.”
Gould earned a bachelor’s from Indiana Technical Institute. In his spare time Scott enjoys golf, running and spending time with family and friends.
For more information visit www.GoEverGreenRV.com.