Fleetwood RV continues to experience solid growth in 2014 as the Decatur, Ind.-based builder reported solid sales at the recently completed America’s Largest RV Show.
According to a press release, Fleetwood experienced a nearly 40% increase in Class A retail sales compared to last year’s show. Grumbine’s RV partnered with Fleetwood for sales support with Fleetwood reaching record sales in Hershey.
“Attendance was strong last week” says Lenny Razo, director of sales – Eastern Region. “We had a huge draw and saw a surge in sales. The retail side of the Hershey Show gives us great insight to our customers.”
Rolling out new floorplans, introducing new products, and increasing features for consumers has contributed to the increased boost in sales companywide, particularly with the Class A product lineup.
Bounder reached an unprecedented height in sales for Fleetwood last week. As one of the most driven brands on the road, Bounder continues to provide consumers with a durable product outlined with features that offers an unequivocal balance between value and quality.
Fleetwood Discovery also received a great deal of attention during Hershey. The Discovery 37R floorplan caught the eye of Hershey Show attendees. Consumers expressed their interest in combining premium diesel-class amenities in a shorter length. The Discovery 37R meets consumer needs without sacrificing any of its power.
Fleetwood also made “a bold fashion statement” last week, the company said. “We introduced an all-new light wood color option, Butternut, throughout the entire Fleetwood product line. The feedback we received at the show was tremendous,” reported Razo.
The addition of a lighter wood choice gives consumers a wider variety of interior décor options with Fleetwood products.
“Consumers have been asking for a lighter wood. It’s here. Based on the feedback at Hershey, we believe the lighter Butternut wood option will be a popular choice for consumers,” Razo states.
Fleetwood RV introduced a new Class A gas motorhome product this morning at the Elkhart County RV Open House. The Fleetwood Flair was last seen in the marketplace in 2007 but has now been reintroduced as a feature-packed crossover style Class A in 26- to 28-foot lengths.
“Fleetwood has a history of building quality-constructed motorhomes with lasting durability. Fleetwood customers know to trust and expect it. Fleetwood has more coaches on the road than anyone else. It speaks volumes to the level of quality that we produce,” said John Draheim, President and CEO of Fleetwood RV, in a press release. “By introducing the Fleetwood Flair, we are continuing to provide the highest level of construction and quality, now in an affordable Class A gas option.”
The Flair is available in three floorplans, the 26D, 26E, and 28F. The Flair is packed with features, including segment-exclusive bus-style, side-swing aluminum baggage doors, LED front headlight accents, four-color full body paint, power LED awning, standard exterior TV, and European hidden hinges on cabinetry.
“We believe consumers will be impressed with the Flair. It is quality-built with an extensive set of features for an affordable price,” says Lenny Razo, director of sales – Eastern. “Trusted value and quality construction; it is hard to resist. We believe that Flair will be the new leader in the segment.”
“Supporting our dealers is an important part of our business,” said Keith Packard, Fleetwood district sales manager, in a press release. “We recognize the amount of time and effort, and the financial obligations that go into expanding a business. We make every effort to be a part of those achievements, and to congratulate and applaud their accomplishments. I am honored to have taken part in such a notable celebration for Ed, his family, and his business. We at Fleetwood wish him all the best.”
McGeorge’s Rolling Hills RV first opened in 1973 as a small, family owned RV dealership. More than 40 years later, McGeorge’s RV has more than doubled the size of its showroom, sales and service departments, and product lot. The new facility is located conveniently along I-95 just north of Richmond.
“McGeorge’s RV expansion and more than 40-year history in business was a direct culmination of Ed’s obvious dedication to providing the highest quality customer service year after year, yet remaining committed to his roots as a family-owned business. That’s what makes them such a great partner to Fleetwood,” says John Lowry, COO of Decatur, Ind.-based Fleetwood RV, noting Fleetwood has partnered with McGeorge’s RV since 2011.
According to a press release, the Expedition 38K floorplan features a free-standing dinette/computer workstation, front galley layout and a bath-and-a-half. For added sleeping capacity, the model offers a mid-ship living area with a transformer sofa and a hide-a-bed air mattress to accommodate extra guests. Additional amenities include a standard king bed with Dream Easy memory foam mattress in the bedroom and an optional electric fireplace.
“More than ever, motorhomes are seen as an extension of an owner’s home,” said Steven Hileman, director of marketing for the Decatur, Ind.-based builder. “We offer floorplans that provide convenience, functionality, comfort and beauty, just like you’d expect in your home.”
Entertainment in the Expedition 38K is provided by a large 40-inch Sony LED TV in the living area, which includes an L-shaped sofa for comfortable lounging. The 38-foot floorplan also offers generous storage space and an optional stacked washer/dryer. The exterior is set off by flush mount windows adding a seamless, premium look.
“The success we have had with the Bounder 35K led us to develop the Expedition 38K,” said Lenny Razo, Fleetwood RV director of sales for the Eastern region. “Some of our loyal customers who purchased 35K’s now have an option to move up to a diesel model in the Expedition 38K without giving up the floorplan they fell in love with.”
For more information on Fleetwood RV, call (800) 322-8216 or visit www.fleetwoodrv.com.
Fleetwood RV Inc. announced a new floorplan for its compact Class A diesel pusher, the Excursion. According to a press release, the 35E floorplan features a contemporary design along with a flexible layout that allows RVers to include the whole family on journeys.
Abundant sleeping areas include bunk beds, a dinette that coverts to a sleeping area, queen bed with a reversible designer bedspread in the bedroom and an optional hide-a-loft drop-down queen bed. Entertainment is provided by Sony LED TVs and a new optional exterior entertainment center.
“Excursion appeals to both the first-time diesel buyer, and veteran RVers looking for a better value and stronger feature set,” said John Draheim, president of Fleetwood RV. “The new 35E provides the additional sleeping capacity and storage space that families need with the value and durability they expect from a Fleetwood.”
The Excursion 35E also provides extra storage areas with a seating and storage bench in the bedroom, storage across the rear wall and pass-through storage in the exterior compartments. An optional washer/dryer gives owners the convenience of doing laundry during their travels.
For the 2015 model year, all Excursion models were upgraded to feature flush-mount windows, LED accent lights on the front headlights and new exterior graphics and colors.
“Thy 35E floor plan is an outstanding addition to the 2015 Excursion lineup,” said Lenny Razo, Fleetwood director of sales for the eastern region. “It’s a great example of the innovative floorplans developed to meet the needs and desires of our owners.”
For more information on Fleetwood RV, call 1-800-322-8216 or visit www.fleetwoodrv.com.
Fleetwood RV Inc. announced it has added Bretz RV to its dealer network, according to a press release. In business since 1967, Bretz RV operates two Montana locations in Billings and Missoula and is a premier dealer in the Northwest.
“We are pleased to welcome Bretz RV to the Fleetwood family,” said Dave Denarola, Western region director of sales. “They provide exceptional, personalized customer service, which ensures our owners will have the experience they deserve right from the time they purchase a Fleetwood motorhome.”
Fleetwood RV Inc. and Michigan-based General RV recently achieved record sales at the Detroit Camper and RV Show, held Feb. 5-9 in Novi. According to a press release, Fleetwood’s three most recognized models, Bounder, Discovery and Storm, contributed to the most Fleetwood motorhomes ever sold at the Novi event.
Offering innovative floorplans, the Bounder 35K remains a leader in the Class A gas segment with a layout that “flows seamlessly from front to back,” the company said. The gas-powered Discovery 40E floorplan was also a hit of the show, featuring a spacious galley design, an over-the-top pantry and pop-up 46-inch LED Sony HDTV.
The Storm gas Class A remains a top seller, resulting from its crossover design, blending the best of both a Class A and Class C coach with Fleetwood’s exclusive Hide-A-Loft drop-down bed and Bunk-Bed-n-Breakfast features.
“The Detroit show was a great success and we look to continue that success with our three key models, Discovery, Bounder and Storm,” said Lenny Razo, Fleetwood RV director of sales, eastern region. “We are proud to be partners with General RV and excited to be teaming up with them again at three major upcoming shows.”
“Fleetwood’s products definitely resonated with the crowd at the Detroit Camper and RV Show,” said Bob Green, director of sales at General RV. “We’re looking forward to seeing equally strong support of these amazing models at the other shows we’ll be attending in February.”
Upcoming shows for Fleetwood and General RV include:
• The 46th Annual Chicago RV & Camping Show, Feb. 12-16, Donald E. Stephens Convention Center, Rosemont, Ill.
• Jacksonville RV Show, Feb. 13-16, Jacksonville Equestrian Center, Jacksonville, Fla.
• Utah Sportsmens Vacation & RV Show, Feb. 13-16, South Towne Expo Center, Sandy, Utah.
Fleetwood RV announced the appointment of Don Krzyzanowski as the company’s new Southeast district sales manager.
According to a press release, Krzyzanowski previously worked at Camping World of Tampa where he was the general sales manager. He oversaw a team of 25 sales, finance and support personnel while managing the sales process along with the training and development of the sales team.
“We’re very excited to welcome Don to our sales team,” said Lenny Razo, director of sales-Eastern Region for Decatur, Ind.-based Fleetwood. “Don has shown a passion for the RV industry throughout his more than 10 years of retail experience. With that passion and a proven dedication to the customer, he’s a great fit for our company. As Fleetwood RV continues to grow, Don will be key in expanding our representation in the market and helping further satisfy our dealers’ needs and expectations.”
“I am very excited for the opportunity to join the finest RV company in the world,” said Don Krzyzanowski. “Throughout my RV career, I have had the pleasure of selling Fleetwood RVs and making camping dreams come true for many of my customers. Now, by joining the Fleetwood RV family, I will be able to continue making camping dreams come true for many more families well into the future.”
Fleetwood RV Inc. has announced that it will sponsor “Gone With the Wynns,” the recorded adventures of perpetual travelers and modern day documentarians, Jason and Nikki Wynn.
According to a press release, the Wynn’s maintain a website, GoneWithTheWynns.com, where they record their adventures, discoveries, helpful information and videos from the road. They will be traveling in a 2014 Excursion 33D.
Leaving their professional careers in Dallas, Texas, the Wynns decided to pursue a life of adventure on the road and saw no better way to do it than in an RV. “We love the idea of having all of the comforts of home while traveling, and we hate the hassle of having to book flights and hotels and live by a defined schedule,” said Jason Wynn.
Throughout their adventures, the Wynns will be featuring the 2014 Excursion 33D in videos, on their website and on social media sites. “The Wynns have a loyal following of fellow RVers who share their sense of adventure and love of life on the road,” states John Draheim, president of Fleetwood and CEO of Allied Recreation Group. “They’re a perfect fit for the Fleetwood brand and we look forward to seeing them showcase the Excursion along their adventures.”
For more information on all Fleetwood RV products visit www.fleetwoodrv.com.
The remaining portion of the former Fleetwood RV complex in Paxino, Pa., has been purchased by the parent company of Great Dane Trailers, a well-known manufacturer that has made a number of acquisitions nationwide since celebrating its 100th anniversary in 2000.
The News-Item, Shamokin, reported that CC Industries Inc. (CCI) bought the 73-acre property along Route 487 for $3.85 million, according to a deed filed last week with the Northumberland County Register and Recorder’s Office. It was one of four properties acquired by CCI in a sale authorized Aug. 1 by the U.S. Bankruptcy Court’s Central California District.
CCI is the parent company of Great Dane, which also operates a plant in Danville. It is the private-equity division of Chicago-based Henry Crown and Co., which is among the nation’s richest private companies.
A spokesman for Great Dane remained mum Thursday on CCI’s intentions in Paxinos.
“At this time no specific plans for the property have been announced,” David P. Grant, marketing director, said in confirming the purchase.
Even so, the purchase suggests the company might at some point be using the facility to make Great Dane products, which included refrigerated trailers, dry-freight trailers, platform trailers and truck bodies. When and if that will happen and how many people might be employed remain unanswered.
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