RV Daily Report, an online news and information resource serving the recreation vehicle industry, has moved its operation from Wisconsin to Arizona, according to a press release.
The move to the Southwest brings the company closer to one of the fast-growing RV markets in America, said publisher Greg Gerber. Plus the climate makes a better base upon which to operate a publication dedicated to serving people who like to travel.
“We are working on a number of projects for next year that will simply make it easier for us to cover the entire RV industry from a base located in an area where bad weather is measured in hours, not inches,” said Gerber.
“I am extremely happy with where we are today. It has been a difficult year for the RV industry and for our publication as well,” said Gerber.
At the start of the year, Gerber was publishing the newsletter as RV Industry News until his media partner went out of business. Gerber then ventured out on his own and relaunched as RVeNEWS, until a competitor threatened legal action suggesting the name was too similar to theirs. Finally, in August, Gerber relaunched again as RV Daily Report, a name he says aptly summarizes what his publication is all about.
“We are very excited about the year ahead,” said Gerber. “As the RV industry bounces back from the worst market in more than 40 years, we stand ready to promote the industry, its campgrounds and its customers.”
Starting next week, RVeNEWS will change its name to RV Daily Report in an effort to avoid litigation threatened by a competitor, according to a current posting on the Stoughton, Wis.-based website.
The move was forced in July when the owner of a competitive website felt RVeNEWS was causing confusion in the marketplace. An attorney representing the owner of RV News threatened legal action unless RVeNEWS changed its name, said Greg Gerber, founder of RVeNEWS.
Gerber solicited input from his current readers regarding the new name for the website. “First we asked readers to tell us whether they liked or hated about 40 prospective domains. Then we whittled that number down to the top 10 and asked readers to rank them in order from their most favorite to their least favorite,” said Gerber.
In the end, readers had ranked RV Daily Report among their top favorites — a choice Gerber said was indicative of what he is trying to do in serving the RV industry.
“With our comprehensive reporting of stories impacting RV dealers, manufacturers, suppliers, campgrounds and RV owners, we are really reporting all the news we can find,” he explained. “And as the industry’s pioneer in developing a daily newsletter listing all the stories we found that day, RV Daily Report really describes what we do best.”
The readers’ top two choices — RV Industry Today and RV Industry Update — were eliminated after objections were raised by an association that RV Industry Today may cause confusion with readers of RVIA Today, published by the Recreation Vehicle Industry Association, and discovery of a Wall Street publication that provided a regular update of companies in the RV industry.
“We wanted to avoid repeating the problem that led to the name change in the first place,” said Gerber. “I think RV Daily Report will be well received by our readers and the industry we serve.”
Gerber noted this will be the second name change for his website in the past four months, and he thanked readers for their patience, support and understanding.
“I really loved RV Industry News and wish I could use it today,” he said. “But, we founded that publication with the help of Milo Media. When Milo Media went out of business, we attempted to buy the rights to use the name, agreed to a price and even drew up a contract, but the company president refused to sign it. So we were forced to start over with RVeNEWS.
“I really didn’t expect a problem with RVeNEWS because we used www.rvinews.com as the domain upon which we built RV Industry News. So, when we had to start over, switching the “I’ to an “E” didn’t seem like it would be a big deal,” Gerber explained. “But, apparently it was enough of a change to frustrate a competitor.
“Many of our readers encouraged me to fight to protect the domain, but I really couldn’t afford the cost and the distraction that would be inherent in any legal battle,” he added. “RV Daily Report will work just fine and may even work to our advantage based on some other ideas we would like to implement this fall.”
Switching the name should not cause any problems for readers other than requiring them to bookmark a new page. “Our goal is to simply rename the site this weekend and preserve all the content, comments, etc,” Gerber explained. “But, if we run into a glitch, and need to redesign the site, it will be fully functional one way or the other come Monday morning.”
Starting Monday (Aug. 24), the new website can be accessed at www.rvdailyreport.com. People who have accessed RVeNEWS on their Blackberries at www.rvenews.mobi, will be able to keep abreast of industry happenings by visiting www.rvdailyreport.mobi. People who forget to enter the new domain will auotmatically be redirected to the new site.
Gerber said he’ll take advantage of the situation to make some changes to the website’s functionality as well as to the daily newsletter.
After a brief hiatus, RV blogger Greg Gerber is back on the Internet.
An outspoken and provocative commentator in the vein of some other current Internet bloggers in other business sectors, Gerber launched his latest venture into electronic publishing this week at www.rvenews.com <http://www.rvenews.com> .
Gerber was formerly employed at Cygnus’s RV Trade Digest and Milo’s all-Internet RV Industry News, the latter of which he exited in March when it discontinued its online edition amid legal issues.
In a post this week titled “Get ready to rumble!” Gerber announced his return, saying that he spent the interim talking with potential investors, including an unexpected opportunity to meet a group of RV enthusiasts living in Arizona. “After reading my last blog at RV Industry News,” he wrote, “one of them called to offer their help to get us back in business.”
“The website you see today is a work in progress,” he continued. “We’ll be making tweaks to it throughout the month as we try out or add different features. My goals in developing rvEnews are to carry on the momentum and reputation we had established with RV Industry News”, he stated.
“Some would suggest we are extremely foolish starting a new business in this environment, especially in this industry,” he added. “But, as bad as it is now, it will get better. Like a surfer paddling in the ocean, I’m mindful of the sharks, but looking out for that next wave that will give me the ride of my life.”
RV Industry News announced Friday (March 20) that it must go offline for a while, effective immediately.
The decision affects the website at www.rvindustrynews.com as well as the publication of its daily e-newsletter.
Unlike other businesses in the RV industry forced to close, the decision is not due to financial concerns, but rather legal issues, said Editor Greg Gerber in a website posting.
RV Industry News was founded Nov. 26, 2007, as a bimonthly magazine and website owned by Milo Media, in Barrington, Ill. In January of this year, Milo Media decided to discontinue publication of the magazine, opting to grow the brand around the website instead, Gerber.
However, in late February, a series of unexpected events forced Milo Media to withdraw its support of the website effective Feb. 28. So Gerber, who founded RV Industry News with Wolfgang Neuwirth, sought to purchase the brand from Milo.
“We had agreed upon a price and other terms regarding the sale, and we had lawyers draw up the formal sales agreement,” he explained. “Unfortunately, for whatever reasons, Milo’s owners would not sign the document nor provide a timeline explaining when the transition could take place.”
That put Gerber in a difficult situation, he explained. “I am no longer a Milo employee, so I legally cannot work on ‘their’ website,” he said. “I continued operation of ‘my’ site for a few weeks hoping the sale would go through and we would experience a seamless transition.”
Because Gerber does not have a legal right to operate the website he founded, the only alternative is to take it offline, his lawyers advised. Although the website will remain “live” in that people can still view it online, Gerber will not be posting any additional stories until the legal issues can be worked out, or a new website developed, he said.
“It is an extremely disappointing situation because the website has become immensely popular with the RV industry,” Gerber said. “But shutting down is the only legally safe alternative we have. In the worst case scenario, I would hope to be back in operation one way or the other under a different ownership structure by April 1.”
Gerber explained more in his blog post.
“Our competitors are likely gleeful regarding this unexpected gift,” he said. “But, I love the RV industry too much to simply walk away forever. There is a definite need in our industry for an independent news source that isn’t controlled by corporate moguls or designed as a house organ for a vast empire of related companies.”