Sales managers and executives of Nappanee, Ind.-based Gulf Stream Coach Inc. reported strong traffic and orders for its products at last week’s National RV Trade Show in Louisville, Ky., according to a press release.
Steve Jacobs, national sales manager for the Streamlite and Gulf Breeze lightweight trailer brands, cited an all-time first-day sales record for the Louisville event. Jacobs saw particular interest in the new “Champagne Edition” floorplans that feature completely new appointments, a convenient desk with drawers inside and an aerodynamic full front fiberglass cap outside. “As we break new ground in our top-of-the line Champagne Series, the things we learn benefit our XLT and Sport trim levels, too,” Jacobs said.
Randy Baskerville, national sales manager for Gulf Stream’s Ameri-Lite, Conquest and Innsbruck travel trailers, noted, “We really have established a new standard for customer appeal in our Conquest and Innsbruck lines. Dealers had to be reminded they were looking at value-priced, entry-level merchandise.” He said that dealers also discovered an “exciting profit opportunity” in the all-new 259BH floorplan from the high-volume, quick-turn Ameri-Lite brand.
The company said that its Kingsport and TrailMaster travel trailers were also well received during the show. “We accomplished this by focusing on floorplan, eye appeal and price. Dealers left excited to have a conventional trailer with a story to sell,” Ryan said.
Gulf Stream Coach President Dan Shea summed up the success Gulf Stream enjoyed at the show, stating, “The display was a bustling hub of activity as dealers explored the alternatives we offer. Our family-focused independence resounds with a growing number of RV dealers across the U.S. and Canada. We’re helping those dealers build profitable businesses with large protected territories, strong parts and service support, and unique, high-value products.”
Dealers can get complete specifications and floor plan information for the 2012 complete Gulf Stream product lines by contacting Paul Campbell (phone 574-773-7761 x 5178; email firstname.lastname@example.org; or visit www.gulfstreamcoach.com.
Dealer response to the new Champagne Streamlite 30DBS travel trailer from Gulf Stream Coach Inc. was “excellent” during the recent Elkhart County RV Open House, according to a press release.
“Dealers told us our Champagne color option and full-profile fiberglass front cap were definitely among the most impressive introductions seen in Elkhart County,” said Streamlite National Sales Manager Steve Jacobs. “The 30DBS has established a new benchmark for high value and advanced styling that raises us above the competition.”
Dealers who stepped inside the 30DBS were also impressed with the enhancements made to the interior. “We’ve paid particular attention to the details in our new Streamlite trailers,” Jacobs explained. “By carefully coordinating colors, textures, counter surfaces and styling accents, we have achieved a warm, inviting look that’s comfortable yet sophisticated. Dealers have told us they are impressed with the number of high-line fifth wheel features we’ve incorporated at a value-oriented price point.”
According to Jacobs, growing numbers of seasoned campers who want the fuel-saving advantages of lightweight construction are considering the Streamlite brand. Based on their input and suggestions from Streamlite Dealers, product managers at Nappanee. Ind.-based Gulf Stream have refined the floorplans and standard features to fulfill the “wish lists” of experienced RVers, with the new Champagne exterior being one of the most popular requests.
“We haven’t forgotten that an attractive price is a key part of the equation,” added Jacobs, noting that Gulf Stream can bring products to market quickly and efficiently.
Dealers who would like additional information on the Streamlite 30DBS and the rest of the Streamlite product line contact Steve Jacobs (phone 574-773-7761, ext. 5146; email email@example.com.)
Nappanee, Ind.-based Gulf Stream Coach Inc. announced the 2012 model year enhancements to its Streamlite brand of ultra-lightweight travel trailers that will make them “key attractions for current and prospective Gulf Stream dealers” during next week’s Elkhart County 4th Annual RV Open House.
“Our dealers are seeing more and more experienced RVers who want the luxury amenities they’ve come to expect in a stylish, lightweight unit,” said Streamlite National Sales Manager Steve Jacobs in a press release. “The 2012 model Streamlite is the ideal solution, with the strength, comfort and durability of laminated high-gloss sidewalls and the rock-solid construction Gulf Stream is known for, from the frame on up.”
Breakthrough ideas are also a part of the new Streamlite, including a full-profile front fiberglass cap with a shape that’s both stylish and functional, according to Gulf Stream. “It’s the result of direct input from customers,” Jacobs said. “While some manufacturers offer partial fiberglass caps in this price class, experienced RVers know that a full fiberglass cap will resist the elements better, clean up easier, provide improved aerodynamics and look much more appealing. We think the results speak for themselves.”
Inside, the new Streamlite makes a point of using fabrics, flooring, cabinetry, electronics and furnishings that offer campers the stylish functionality they expect. Outside, the Streamlite shows off a subtle and attractive exterior “champagne” color option.
Advanced lightweight materials enable Streamlite trailers to shed hundreds of pounds of tow weight compared to conventional trailers. That weight saving translates directly into improved fuel efficiency and lower fuel costs, a key factor driving retail purchase decisions. Lighter weights throughout the Streamlite line also represent profitable sales opportunities for dealers by enabling RV shoppers to consider bigger, better-equipped units, and by opening up the RV experience to millions of families that want to use their minivan or small SUV as a tow vehicle.
When all the advances offered in the 2012 Streamlite release are combined with its extremely attractive pricing, the new line is sure to be one of the high points of interest as dealers explore product offerings during next week’s Open House. For specifics on where to preview the new Streamlite line and other Gulf Stream Coach products during the event, dealers can contact Jacobs at 574-773-7761, ext. 5146, or firstname.lastname@example.org.
Gulf Stream Coach Inc. today (Aug. 17) announced that the Nappanee, Ind.-based company is inviting dealers participating in the Sept. 19-23 Elkhart Open House to a casino night party.
According to a press release, the event will take place Sept. 19 from 6-10 p.m. – with happy hour starting at 4 p.m. – at the Shea Pavillion on Gulf Stream’s Nappanee campus where more than 45 towables will be on display.
Chef Stanley, a fixture at Gulf Stream dealer events, will be serving his “world renowned” steak, shrimp and egg roll buffet while attendees can watch the Rams vs. Giants NFL game on big screen televisions.
Gulf Stream said it is concentrating on “strengthening its product lines and enhancing what’s working so well, with floorplan improvements, new interior décor packages and other upgrades.” At the same time, it is “continuing to increase product value while reducing weight in its units.”
According to the release, the company “wanted to give all the dealers coming into town for the Elkhart event a chance to see their friends, relax, enjoy a fun evening and see the Gulf Stream products.”
Gulf Stream Coach Inc. will be showcasing the top-selling floorplan in its popular Kingsport travel trailer line as part of the Nappanee, Ind.-based builder’s display at the upcoming Pennsylvania RV and Camping Show in Hershey.
According to a press release, one of the keys behind the floorplan’s longevity and sales success is that the Kingsport 265BHS gives “the customer the best value in the entry-level market without an entry-level look and feel.”
“Gulf Stream Coach is an extremely efficient manufacturer which allows us to put more into our coaches for less, so when a customer is looking for a bunk house with a huge living room slide and more pass-through storage than they’ll ever need, the answer is simple: The Kingsport 265BHS,” said Kingsport General Manager Sean Ryan.
“More features are just part of the Kingsport story,” Ryan added. “When customers step into the Kingsport they are surrounded by warmth and comfort. There’s a relaxed, casual feeling inside, thanks to the way the hardwood cabinets and fabrics complement each other. Our coaches just feel good to be in.”
Gulf Stream will be located in Space #533 at “America’s Largest RV Show,” set to run Sept. 12-18. For more information on the Kingsport brand, visit www.gulfstreamrvtrailers.com or contact Sean Ryan, National Sales Manager, at email@example.com.
Gulf Stream Coach Inc.’s Visa, Gulf Breeze and Streamlite towables, originally Certified Green to the Silver level, have upgraded their certification level to the Gold level.
By making some adjustments in the categories of Resource Efficiency and Water Efficiency, these towables were able to improve their level of green performance, according to a news release from Elkhart, Ind.-based TRA Certification Inc.
The Visa towables incorporate LED exterior lights and use a lightweight composite material for the walls and cabinets. These changes improve fuel economy.
Look for the “Certified Green” labels on RVs to ensure a healthier and more sustainable product
. For more information on Gulf Stream’s Visa, Gulf Breeze & Streamlite towables, visit www.gulfstreamrvtrailers.com. For more information on green certification, visit www.tragreen.com or www.certifiedgreenrvs.com or contact Mandy Leazenby at (800) 398‐9282.
Stoltzfus RV and Marine, a 44-year-old West Chester, Pa., dealership, will carry Innsbruck, Ameri-Lite and Visa travel trailers and fifth-wheels made by Gulf Stream Coach Inc.
“These new products will stand tall against the competition and have the design and interior features to be extremely competitive. The newly designed Visa product is full of innovations, light weight and cannot be shopped.” Earl Stolzfus, owner of Stoltzfus RV and Marine, stated in a news release.
According to Randy Baskerville, national sales manager of Gulf Stream Coach, the Innsbruck and Ameri-Lite division has opened 15 new dealers since the beginning of 2011.
For more information, contact Gulf Stream Coach at (800) 289-8787 or visit www.gulfstreamrvtrailers.com.
Gulf Stream Coach Inc. has announced that select products are Green Certified by TRA Certification Inc., an internationally accredited certification organization, according to a Gulf Stream news release.
The certification is based on the following criteria: energy efficient lighting, energy conservation, water conservation, organic and recyclable products, operations and maintenance standards. This certification is another step in the company’s history of environmental consciousness and responsible material selection.
Nappanee, Ind.-based Gulf Stream has utilized green practices for years. It was the first RV company to earn the Indiana Governor’s Award for Excellence in Recycling. Because of these ongoing green practices, TRA certification was quickly obtained.
For more information, contact Gulf Stream Coach at (800) 289-8787.
It’s going to be a good year for recreational vehicle sales, say RV dealers and manufacturers and the RV trade organization.
“We had an excellent year in RV sales in 2010. We feel that 2011 is going to be the best year we have ever seen in the RV industry,” Gary Miller, owner of Wana RV in Shipshewana, Ind., told The Goshen (Ind.) News.
Miller’s expectations are for his growing RV sales business. As a whole, the industry is expecting an increase of 3.9%. That number is based on a consumer survey by Richard Curtain of the University of Michigan. Curtain has been an analyst from the Recreation Vehicle Industry Association (RVIA) for many years.
After three years of declines, the RV industry rebounded in 2010 with a 47.7% gain in shipments. As of November, the year’s total shipments reached 224,000 units.
This month, retail shows are beginning across the country and manufacturers and dealers are trying to gauge if Curtain’s prediction for another year of gains will come true.
“… If I can go by my two days of sales, we are up compared to last year,” said Joe Weider, operations manager for General RV Center in North Canton, Ohio. Weider’s sales staff was at the RV show in Cleveland, the biggest indoor sales event in the country. “My crystal ball says we should have a pretty good year.”
Weider said his sales center is the largest motorhome dealership in Ohio and also sells fifth-wheels and travel trailers. They have added some new manufacturers and products this year. But Weider said the sales year is too young to gauge if there will be any trends this year.
Phil Sarvari, executive vice president of Gulf Stream Coach Inc. in Nappanee, Ind., said the year’s sales will depend on consumers’s attitudes.
“As long as people feel good and they know they are going to have jobs, they will be willing to spend,” Sarvari said.
Americans have embraced RVs, he said, and want to continue camping and using that outdoor experience to bond with their family and friends. “It is a way of life. It is relaxing. They support each other, they tell stories and play games. You know, that is important,” Sarvari said.
At Jayco Inc. in Middlebury, the storage lots have many newly made units ready to be shipped.
“We’ve garnered a lot of momentum with the introduction of new products,” said Jim Jacobs, a vice president at Jayco.
Jacobs said the company has added new products and new price points to generate business. “That is what is going to carry our momentum. You have to be innovative to survive in this industry,” he said.
Motorhome sales dipped drastically when the recession began, and since it has ended the RV segment has continued to struggle. In 2010, Class A luxury motorcoaches averaged around 1,000 units shipped each month. The Class C motorhomes averaged even less.
But if manufacturers offer a quality product, Jacobs said there are buyers wanting them.
“In the Class A line, we have been extremely happy with the performance of the Entegra line,” Jacobs said. “Not only from the response from the dealer network, but the response from the consumer network. There are a lot of consumers out there still buying high-end diesel products. That customer is still there.”
To the east of Jayco’s Middlebury complex, Miller is getting ready for the upcoming RV show at the Century Center in South Bend. He plans to take 24 units and his son Justin will help with sales.
Miller has added units from Forest River Inc.’s Rockwood line made in Millersburg. He also has Dutchmen Manufacturing Inc. and CrossRoads RV products.
He expects a good show in South Bend as financing is more available for buyers this year.
“As far as retail financing RVs, it definitely has gotten better than it was a year ago,” Miller said. But financing has changed. He said two years ago buyers could make a purchase without a down payment. Now a 10% down payment is standard practice.
“It really is a good thing because people will pay that 10% so when they are ready to sell it or trade it in they are not upside down on the unit. They don’t feel like they are taking such a loss,” Miller said.
The Kingsport Division of Gulf Stream Coach Inc. has announced it will introduce the SKY & SKY XT brand of travel trailers at the 48th Annual National RV Trade Show Nov. 30 to Dec. 2 in Louisville, Ky.
The SKY offers a unique combination of wide-body platform (99 3/4 inches) and radius profile (front to back). SKY provides aluminum-framed fiberglass sidewalls, while the SKY XT employs a conventional “stick and tin” construction method, according to a news release. Lengths range from 24 feet to 34 feet.
According to Matt Buckman, national sales manager for the Kingsport Division, “The SKY product offers the dealer and consumer a unique, value-conscious alternative to the traditional 8-foot rectangular box. Besides being ‘not so traditional,’ the SKY is packed with unique features such as solar-glazed mirrored windows, ‘BIG BOX’ dinette storage, steel beam slide construction, ‘max’ pass through storage and 87 to 90 inches of head room. Both The SKY and SKY XT offer high value features such as an enclosed heated underbelly, lumbercore solid wood cabinet frames, full extension ball bearing drawer glides, ducted air, (4) scissor jacks, XL grab handle, 30-pound bottles and the ability to install a 42-inch LCD TV. The SKY also includes aluminum rims, ‘E’ Stone countertops, slam latch luggage doors, hide-a-bed air mattress sofa, dual scare lights and crown molding.”
The SKY product line can be seen at the Gulf Stream Coach display, North Wing Booth 3000 at the show. For more information contact the SKY sales team at (800) 289-8787.