“RV Buddies Online”, the Internet-based adventure-lifestyle show about the RV industry, announced an agreement with Hensley Manufacturing Inc. of Davison, Mich., to bring Hensley on board as a sponsor, according to a news release.
“We’re excited to partner with Hensley Manufacturing,” said John Tarman, vice president of business development for “RV Buddies.” “The more we learned about the company — that it was the kind of family business that prides itself on outstanding product quality and unparalleled customer service — the more excited we got about our partnership with them. Finding the right strategic partners, partners whose mission complements ours, is so important to our mutual growth and success.”
Hensley is an RV systems towing and towing equipment manufacturer that sells anti-sway trailer hitches, fifth-wheel trailer hitches, brake controllers, mirrors and accessories, most notably the Hensley Arrow Anti-Sway Trailer Hitch.
“We partnered with ‘RV Buddies’ because they’re on the forefront of information and entertainment technology,” said Ron Estrada, director of marketing for Hensley Manufacturing. “There are thousands of RV websites out there. Only a few stand out in the crowd. ‘RV Buddies’ is the one at the top. Hensley Manufacturing has always been a pioneer in hitch and brake controller technology. We needed a pioneer in advertising to team up with. We found it in ‘RV Buddies’.”
Hensley will be the sponsor for “towables” category, a newly created section on the RVBuddiesOnline.com website. “We created the towables category in response to the changing landscape in the marketplace,” explained Tarman. “In today’s economy, RV manufacturers are producing lightweight and more cost-efficient towables and we needed to expand our coverage of the wide array of products that are now available and will soon become available in that category.”
“Our ‘RV Buddies’ audience depends on us for more than just entertainment; they rely on us for information and education,” Tarman continued. “As we continue to grow our RV audience, we will certainly be known by the company we keep. The Hensley Arrow represents the safest towing hitch in the market, just the kind of company we like to keep at ‘RV Buddies’.”