Recreational vehicle industry veterans Jane Handy and Georgiann Voissem have formed a new specialized marketing firm, Inspired Rep Group.
According to a press release, the company’s focus will be on providing RV dealers with plan-o-grams and store sets that give the rep groups vendor base more “face space” on the shelf. Inspired Rep Group, based in Nazareth, Mich., also works with the distributors to ensure the product provided by the supplier is readily available to dealers.
Handy is a 34-year veteran in the RV industry, starting with her family’s RV dealership and then serving 17 years with the Fan-Tastic Vent Corp. as a sales reps, sales director and more recently as marketing director.
Voissem has been a marketing professional for 18 years, working with top names such as Fan-Tastic Vent, Cross Roads RV, Quadra, Eaton, Kellogg and General Growth.
Inspired Rep Group will be supporting dealers in the Great Lakes area of Michigan, Indiana, Illinois and Ohio. For more information visit www.InspiredRep.Com.