‘The Racing Guy’ Chats With MCD’s Townsley

December 19, 2012 by · Leave a Comment 

MCD Innovations, manufacturer of day/night roller shades for the RV, commercial and residential markets, was recently profiled by Pat Patterson, host of ESPN “RaceDay.”

Patterson, known as “The Racing Guy,” interviewed MCD owner Dave Townsley while touring the company’s facility in McKinney, Texas, and having American Duo Day/Night Shades installed in his motorcoach. According to a press release, ESPN “RaceDay” airs on Saturdays and Sundays from 6-7 p.m. on ESPN Radio. Patterson also hosts “Front Stretch” on NASCAR Radio Sirius/XM Channel 90.

During the interview, Townsley talked about the evolution of MCD Innovations, the new MCD factory campus and his involvement in different forms of racing over the years.

To listen to the interview on “The Racing Guy” home page click here.



[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Shades Featured by OEMs at Open House

September 20, 2012 by · Leave a Comment 

MCD Innovation shade systems are being showcased by a range of manufacturers during this week’s Elkhart County RV Open House, according to a press release.

The McKinney, Texas-based company said that MCD shades offer ease of use while also blocking UV rays and heat, and still providing clear outward vision during the day and total privacy at night.

MCD reported the list of RV builders employing MCD shades includes: DRV Luxury Suites, Fleetwood RV Inc., Forest River Inc.’s Coachmen and Dynamax divisions, Forks RV Inc., Entegra Coach Inc., KZRV LP, LIFESTYLE Luxury RV, Navistar RV, Newmar Corp., Renegade/Kibbi LLC, Heartland Recreational Vehicles LLC and Winnebago Industries Inc.

For more information call 800-804-1757, visit or email



[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Appoints Davis Elkhart Regional Manager

August 1, 2012 by · Leave a Comment 

Matt Davis

RV shade supplier MCD Innovations has named Matt Davis to head up its regional office in Elkhart, Ind. The appointment is in conjunction with MCD’s recent opening of a warehouse facility in the Elkhart area.

According to a press release, Davis has spent his entire career within the RV industry, starting with Dexter Axle and most recently with Lippert Components Inc. He has extensive experience in selling and servicing directly to the OEM’s. Davis will be providing sales, full design, engineering and technical support assistance to OEMs.

“Having a full time manager in Elkhart will allow MCD to provide an even higher level of service to our customers,” said Travis Townsley, senior RV market manager for McKinney, Texas-based MCD. “Matt’s skills in sales, technical applications and his understanding of design constraints in the RV marketplace are a big asset to MCD. His strong relationship with manufacturers will allow MCD to respond quickly to the needs of the OEMs and assist with the introduction and development of even more innovative product lines.”

Davis noted, “It is important to me to work with a company with a high level of integrity that produces a high-quality, industry-leading product. I’m looking forward to this exciting new opportunity to expand the MCD market.”

Davis is a native of Middlebury, Ind., and attended Ball State University in Muncie. He, his wife and their two children reside in Middlebury.

Davis can be reached directly at or 574-538-9931 (cell).


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Adding ‘Night Shade Fabrics’ to Duo Line

July 10, 2012 by · Leave a Comment 

McKinney, Texas-based MCD Innovations announced that it has added the first in a series of new decorator style Night Shade fabrics for its American Duo Day/Night Shade product line.

According to a press release, the first new fabric, the Deco line, comes in four colors – white, ivory, sand and beige – and is now available at no additional charge on the American Duo product line in an array of 100% light-blocking vinyl fabrics.

MCD said that the polyester Deco fabrics “provide an appearance of depth and softness to complement any RV décor,” as the 100% light-blocking fabrics will look lighter or darker with subtle lighting changes within the RV. Customers will also appreciate the easy care of these new fabrics and the fact that they are fire-retardant.

In addition, the new Deco line of fabrics will substantially reduce heat build-up while blocking 100% of the UV rays, and are a perfect partner to the MCD proprietary Clearview II Day Screen material.

The American Duo Shade System is found as original equipment on most of the major brands of Class A, B, and C motorized RVs as well as many fifth-wheel brands.

For more information visit or call (800) 804-1757.


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD’s GOLD Shade Popular at Good Sam Rally

June 28, 2012 by · Leave a Comment 

MCD Innovations’ GOLD Series Day/Night Shade System enjoyed strong sales during the recently completed Good Sam Rally in Louisville, Ky., according to a press release.

“Everyone was excited to try out the new shades,” said Peggy Grich, a spokeswoman for the McKinney, Texas-based company. “We talked to hundreds of people, and they really liked the new innovations in the shades. We were delighted to be able to show RVers a way to gain solar and heat protection while still maintaining privacy. The easy operation was another plus for all the customers we spoke with.”

According to MCD, the GOLD Series is a new line that offers the same quality as its popular American Duo Day/Night Shade System, but at a lower cost. Its advanced window shade technology provides solar protection with Clearview Day Screens and privacy through its 100% light-blocking four-ply vinyl night shade fabrics.

Grich said that one of the popular features of the GOLD Series is the ability to raise the shades with a slight pull-to-release motion, eliminating broken strings.

“Now everyone in the RVing world can enjoy the same great benefits of MCD American Duo Shades, regardless of what kind of camping vehicle they own,” said Senior RV Market Manager Travis Townsley. “We listened to our customers and developed a product line that offers the same excellent quality that MCD is known for, and made it more affordable.”


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Innovations Marks Ninth Year This Month

May 16, 2012 by · Leave a Comment 

McKinney, Texas-based RV shade supplier  MCD Innovations is marking its ninth anniversary this month.

According to a press release, the company began operations as MotorCoach Designs, a family owned business, in May 2003 in a 7,500-square-foot space with a total of six employees. Initially, the company specialized in producing private-label exterior sun screens for various RV manufacturers as well as the aftermarket.

Today, MCD is recognized as the developer, manufacturer and supplier of the popular MCD American Duo Day/Night Roller Shade System, which provides excellent solar protection and privacy, while still allowing stellar outward visibility. American Duo Shades are now installed as original equipment at the factory on numerous RV brands including Winnebago, Itasca, Monaco, Newmar, Fleetwood, New Horizons, Excel, Born Free, Coach House, Foretravel, Renegade/Kibbi, NuWa, Forest River/Coachmen, Thor, Featherlite/Amadas, DRV/Doubletree, Dynamax and Phoenix.


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Innovations Plans to Open Elkhart Facility

April 23, 2012 by · Leave a Comment 

McKinney, Texas-based supplier MCD Innovations announced plans today (April 23) to open a regional sales office and warehouse facility in Elkhart, Ind.

“With the phenomenal growth MCD is experiencing in the RV roller shade market, it is time to locate a facility closer to where most of the RVs are manufactured,” said Senior RV Market Manager Travis Townsley in a press release. “This will allow the company to respond quickly to the needs of the OEMs and assist with the introduction and development of even more innovative product lines.”

MCD is currently conducting interviews for a regional manager to head up this new facility. The company said it is looking for a candidate with a minimum of five years of experience in the RV industry with a focus on OEM sales and customer support.

“The new Elkhart location will further enhance our position in the heart of the RV manufacturing industry and enable the company to provide immediate support to the OEM community in meeting their window shade requirements,” said Townsley.


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

MCD Swayshade Now Available for Aftermarket

April 20, 2012 by · 1 Comment 

McKinney, Texas-based MCD Innovations announced the introduction of the MCD SwayShade for aftermarket installations.

According to a press release, the patent-pending design provides complete coverage of cockpit windows that are considerably wider at the bottom than at the top due to the more aerodynamic shape many coach manufacturers are producing.

The MCD SwayShade is able to not only travel down, but also sideways at the same time providing coverage needed for the lower forward corner of the window on these sleek designed motorhomes.

The shade is produced in multiple configurations and sizes to provide the exact amount of “forward movement” needed for a particular coach model so as to completely cover the window providing full privacy and sun protection. The “forward movement” can run from 1 inch to 9 inches, depending upon the particular configuration.

MCD began offering the SwayShade to several OEM manufacturers including Winnebago, Newmar, and Monaco for certain 2011 models. Since then, more OEMs have begun offering the MCD SwayShade as a standard feature on an increasing number of models.

The SwayShade will be available to the aftermarket as of May 1 in a number of standardized sizes to fit most applications in both manually-operated and powered day/night shade versions.

For more information click here.


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

DRV Using MCD’s Duo Shade System on Fivers

March 16, 2012 by · Leave a Comment 

McKinney, Texas-based MCD Innovations announced that DRV Luxury Suites is now installing the MCD American Duo Shade System in their Elite Suite and Mobile Suite luxury fifth-wheel lines.

According to a press release, the MCD Day/Night Roller shade system complements DRV’s philosophy of “finding out what the consumers want and exceeding their expectations.” The shade systems offer excellent outward visibility during the day, along with UV and heat protection. The night shades provide 100% light-blocking capabilities.

“We are delighted to be working with a company that is dedicated to manufacturing a quality product with a first-rate fit and finish, and an elegant touch,” said Travis Townsley, senior RV market manager for MCD. “MCD has become the industry leader in roller shade systems and is dedicated to maintaining this leadership by using the latest technology to manufacture the best shade systems available anywhere, all produced in the U.S.”



[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

Coachmen Selects Duo Shade on Two Class A’s

March 6, 2012 by · Leave a Comment 

American Duo Shade system

Coachmen RV, a division of Forest River Inc., recently selected the American Duo Shade system from MCD Innovations for two of the company’s Class A motorhomes: Sportscoach Pathfinder and Sportscoach Cross Country.

“I am happy that Coachmen has made the commitment to add MCD shades to these coaches,” said MCD Senior RV Market Manager Travis Townsley. “Their customers will be very happy with the modern look and functionality of the shade system.”

Townsley said the shade system employs a simple “Touch-n-Release” motion to raise each shade. Motorhome owners will also benefit from the solar and UV protection the day shades offer as well as the 100% light-blocking capabilities of the night shades.

He added, “At MCD, we are committed to the ‘Made in USA’ philosophy and are proud to be working with a company that has had such a long-standing commitment to providing quality products to the RV consumer.”


[Slashdot] [Digg] [Reddit] [Facebook] [Google] [StumbleUpon]

« Previous PageNext Page »