Northern California Show Reflects Upturn

September 8, 2010 by · Leave a Comment 

With interest in traveling in motorhomes and towable RVs on the rise, attendance at the 16th Annual Northern California Fall RV Show could reach pre-recession levels when the exhibits open to the public Sept. 24 at the Alameda County Fairgrounds in Pleasanton.

“We’re feeling good about where RVing is going,” said Mike Nohr, show organizer, the Pleasanton Weekly reported.

“A lot of buyers came to our spring event, and it’s clear people are ready to enjoy themselves after several years of hard times,” Nohr said. “They’ve learned the value of a buck, and RVing remains one of the most economical ways to take a trip now and for years down the road.”

Industry figures support Nohr’s optimism. RV wholesale shipments climbed to their highest level in more than two years as June wholesale shipments reached 27,000 units, according to the Recreation Vehicle Industry Association’s (RVIA) most recent survey of manufacturers.

June marked the 10th consecutive month where shipments were greater than the same time period a year earlier. Overall, the total shipments for that month are 10% greater than the month before, and a whopping 72.6% higher than June 2009, according to the RVIA. RV shipments in 2011 are expected to increase by 8.4% from the projected 2010 total.

A study for the RVIA also shows that typical family RV camping vacations are 27% to 61% less expensive on a per-day basis than other types of vacations.

The fall event in Pleasanton will bring together hundreds of new and used RVs, accessories and services, and allows customers to speak to a host of dealers and manufacturers in one convenient location.

The show is being held Sept. 24 through Oct. 3. from 11 a.m. to 7 p.m. Monday through Friday, 10 a.m. to 8 p.m. Saturday, and 10 a.m. to 6 p.m. Sunday.

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