Brian Tillett, president of Peterson Industries Inc., promises to unveil a new concept never before done in the RV industry during his company’s 35th Annual National Dealer Show July 18-20 in Smith Center, Kan.
Tillett said the company is keeping the concept under wraps until the show and declined to provide any details.
“It’s going to change the way things are being built in the industry,” he told RVBUSINESS.com today (June 24). “As soon as the other manufacturers see it, they will be doing it. It’s not rocket science but no one has thought of it. That’s why I at least want to get to Louisville with it.”
Tillett said the company, which manufactures Excel brand fifth-wheels, won’t distribute brochures promoting its new concept until after the dealer show. He predicted the industry will copy the idea.
The dealer show will be held at the plant location in Smith Center. Dealers will begin to arrive Sunday afternoon. Dealer show will kick off Sunday evening with grilling and camaraderie.
Monday morning, the day starts off with a light breakfast. Dealers will spend most of the day looking at the hundreds of changes Peterson Industries has made to the product lines since 2010, including the unveiling of the new concept.
Monday evening, the company will host a banquet featuring entertainment, as well as awards for the dealers.
Tuesday morning, a breakfast will be provided followed by a sales meeting which will conclude the dealers show.
Peterson Industries has been in business 44 years and has a nationwide dealer network and also sells in Canada.
After signing with Peterson Industries at the National RV Trade Show in Louisville, Ky., in December, Carefree Coach sent four representatives to Peterson’s headquarters in Smith Center, Kan., for two days of factory training, according to a news release.
Carefree will be representing the full line of Excel fifth-wheels, including Limited Edition and the all-new Winslow. Product is being received in time for Edmonton’s biggest retail RV show at Northlands Agricom Center, Feb. 11-15 in Edmonton.
Peterson Industries Inc. will unveil its new mid-priced “Winslow” fifth-wheel at the 47th Annual National RV Trade Show in Louisville, Ky., next week. “The Winslow is designed to be a true full-time coach featuring a solid hickory interior, halogen lighting, under-mounted sink, porcelain lavatory and many of the features that are important to full-timers and serious Snow Birds,” said Bryan Tillett, president of Peterson Industries. The Winslow is constructed utilizing many of the same materials and techniques as the company’s flagship “Limited Edition” model. Like the Limited Edition, Winslow will carry the company’s exclusive “Minus 10 degree” guarantee against freezing of any of the water system. “With an average MSRP in the mid $60,000 range, we have designed the Winslow to be a more affordable coach for those who want Excel quality at a moderate price point,” Tillett said. The Winslow is available in five floorplans ranging from 28 feet to 34 feet.
Two RV companies’ products will be getting some quality air time on an upcoming episode of CBS Television’s popoular show, “The Mentalist.”
The Good Sam Club was contacted recently by CBS/Warner Bros. to provide a variety of vehicles for the show at a location shoot on Tuesday ( Sept. 15), according to Sue Bray, executive director of the club.
The club’s parent company, Affinity Group Inc. (AGI), provided two test trailers manufactured by Peterson Industries Inc., Smith Center, Kan., and Northwood Manufacturing Inc., La Grande, Ore.
AGI also supplied a boat, ATVs and motorcycles.
Warner Bros. is going to make a donation to Hole in the Wall Camps in exchange for the vehicles AGI provided, Bray noted.
“The Mentalist” revolves around a celebrated psychic-turned-detective (Simon Baker) who has a powerful gift for observation and investigates crimes for the California Bureau of Investigation.
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