Stat Surveys: Motorhome Sales Flat in March

May 14, 2010 by · Comments Off on Stat Surveys: Motorhome Sales Flat in March 

Total Class A and C retail motorhome registrations of 1,704 were flat in March compared to 2009, down by just two units, according to Statistical Survey Inc.

First quarter total sales of 3,971 also represented a decline of 6.3% compared to last year.

According to the Grand Rapids, Mich.-based company, Class A sales in March fell 1.4% to 922 units, compared to 935 last year, while year-to-date registrations dropped 8.5% to 2,357.

Class C motorhome registrations of 782 coaches, however, were up 1.4%, although first quarter sales showed a 2.9% drop to 1,614 units.

Forest River Inc. was the top seller in March with it’s Coachmen subsidiary capturing 14.5% of the market with sales of 247 units while Forest River’s other brands recorded sales of 172 coaches for a 10.1% market share.

Thor Industries Inc. was second in total sales for March, retailing 307 units for an 18% market share.

Class B sales for the month, which Statistical Survey records separately, increased 53.5% to 109 units compared to March 2009, while total first quarter sales of 341 units represented a 76.7% increase.

Two Canadian firms, Roadtrek Motorhomes Inc., and Pleasure-Way Industries Ltd., were No. 1 and No. 2, respectively, in Class B sales for March with Roadtrek capturing 33.9% of the market with the sale of 37 units while Pleasure-Way sold 26 units for 23.9% share of the market.

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