SSI: Class B’s Climb 6.7% in April; Up 19% YTD

June 13, 2015 by · Leave a Comment 

                                                                                                                                               Year-over-year Class B motorhome retail registrations grew 6.7% in April and 18.9% for the first four months, according to the latest report from Statistical Surveys Inc. (SSI).

Winnebago Industries Inc. was the top-selling manufacturer through April with 30.6% of the Class B market, followed by Roadtrek Motorhomes Inc. (29.2%), Thor Industries Inc. (23.6%) and Pleasure-Way Industries Ltd. (12.1%).

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 901-8335 (cell). 

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Roadtrek Sets Sales Record for Hershey Show

September 24, 2014 by · Leave a Comment 

  Kitchener, Ontario-based Class B builder Roadtrek Motorhomes Inc. reported record sales during America’s Largest RV Show, held Sept. 10-14 in Hershey, Pa.

According to a press release, Roadtrek debuted its new updated branding while showcasing seven of its top models, including the popular E-trek and CS Adventurous, and the newly released TS Adventurous.

Paul Cassidy, vice president of sales and service, said Roadtrek sold more units than it ever has at the Hershey show and is “looking forward to seeing what the rest of the show season will bring.”

He added, “The Hersey Supershow has always been a great selling show for us. We broke our own record at last year’s event and surpassed that by even more at this year’s show. Our new features and product mix really hit the mark with RVers and we are looking forward to keeping the momentum going into next year.”

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Roadtrek Launches New Ebony Interior Design

May 2, 2014 by · Leave a Comment 


Roadtrek’s new ebony cabinetry in the SS Agile Ranger

Kitchener, Ontario-based Roadtrek Motorhomes Inc., the No. 1 selling class B motorhome manufacturer in North America, has introduced new interior cabinetry in a bold ebony vinyl finish.

According to a press release, the dark matte finished oak cabinetry is accented with real granite countertops, black and gray leather seating, and stainless steel and brushed nickel highlights for a sophisticated, stylish look.

“We are really excited to introduce this new ebony finish option to our product lineup and to our Roadtrek customers,” said Karyn Torcoletti, director of marketing for Roadtrek. “It’s a very rich and elegant color that really gives the motorhome a whole new look and feel when you step inside.

“We want to give Roadtrekers beautiful options so they can make each Roadtrek their own; this new color palette is just the beginning of what we have in store for new interior styling.”

The ebony cabinetry color is currently available on the SS Agile Ranger RT and 190 Popular models.




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Roadtrek is No. 1 in Class B Sales for Feb., YTD

April 14, 2014 by · Leave a Comment 

  Kitchener, Ontario-based Roadtrek Motorhomes Inc., the No. 1 class B manufacturer in North America, continued to lead the market in February.

Roadtrek stated in a press release that the builder produced a 67% increase in sales for the month and a 58% increase in year-to-date numbers, according to the latest report from Statistical Surveys Inc.

The company reported that its Mercedes-Benz Sprinter and Chevrolet Express chassis lines have done well, underscored by Roadtrek’s Sprinter offerings seeing an over 100% increase in retail sales from February 2013 to February 2014 and a 70% increase in year-to-date numbers.

“2013 was a great year for Roadtrek, and we are thrilled at how 2014 is shaping out for us,” said Paul Cassidy, vice president of sales and service. “We introduced a number of exciting new models in the last 12 months that got the market, customers and our dealers excited. After a harsh winter it’s great to see the RV community come alive again with some great retail sales wins.”

Overall, the class B market produced a healthy 33% gain from a year ago February, Roadtrek noted.

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Roadtrek Again Stands as Class B Sales Leader

February 26, 2014 by · 1 Comment 

Roadtrek Motorhomes Inc. again ranked as the No. 1 Class B manufacturer in North America for 2013, according to data from Statistical Surveys Inc.

According to a press release, Kitchener, Ontario-based Roadtrek has held the top spot among Class B manufacturers since 1990. In 2013, the builder captured close to 40% retail market share in the U.S. and over 47% retail market share in Canada.

Roadtrek offers a comprehensive lineup of products on various platforms and is the only manufacturer with two top selling vehicles in the list of top five models sold in North America.

“Roadtrek had a great season last year, we had tremendous success with the introduction of three new models to our product lineup; the CS Adventurous, 40th Anniversary edition and TS Adventurous,” said Paul Cassidy, vice president of sales and service “We are proud to be at the top of the leaderboard in sales for Canada and the U.S. We will continue to lead the way with the best in engineering, customer service and warranty (five years) and we look forward to an exciting 2014.”

Last year not only brought about success for class B manufacturers, but the overall class B market continued to see growth as well with a 15% increase year-over-year.

“Dealers are recognizing the advantage of selling class B’s and are making more room on the sales floor for more models,”noted Cassidy. “We have the best dealers in the business and they are a large reason why we continue to be so successful and for our continued high level of customer service”

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Roadtrek Dealer Training Session Well Received

January 31, 2014 by · Leave a Comment 

Class B motorhome builder Roadtrek Motorhomes Inc. recently hosted a three-day training event for select dealers at its production facility located in Kitchener, Ontario, Canada.

According to a press release, Roadtrek’s three-day event offered a full schedule that included factory tours, walk-through and training for each model, and in-classroom style training covering many of the features and components found in each vehicle. The company hosted 30 participants from dealers located across the U.S. and Canada.

Feedback from all aspects of the event was extremely positive, with one participant saying “It was one of the most helpful, informative, targeted and enjoyable events I’ve attended. I’ve always been a real fan of the product but after this week, with the knowledge imparted to us, it will be a no brainer to sell against the other Class B’s out there”

The event was attended by all levels of Roadtrek staff and management, including some motivational sessions from Roadtrek President Jim Hammill.

“We know how important it is to spend time with our dealers, to help them understand what makes Roadtrek so unique,” said Paul Cassidy, vice president of sales and service at Roadtrek. “It’s great to hear such positive comments about the event. We will continue to build on this momentum and offer more events like this throughout the year.”

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Roadtrek Displays New Product at FRVTA Show

January 15, 2014 by · Leave a Comment 

Class B motorhome builder Roadtrek Motorhomes Inc. opens the New Year with an extensive lineup on display at this week’s Florida RV SuperShow in Tampa. According to a press release, after a successful 2013, Kitchener, Ontario-based Roadtrek is “gearing up for an even better 2014.”

Roadtrek will have nine vehicles on display at the event, hosted by the Florida RV Trade Association (FRVTA), including the company’s two newest models introduced last year – the special edition 40th Anniversary model and the luxurious TS Adventurous.

Roadtrek will also be showcasing for the first time the 2014 Mercedes Sprinter chassis that will be used on the environmentally-friendly E-Trek. The 2014 Sprinters come equipped with many upgraded safety features including lane keeping, collision prevention and high beam assist as well as powered heated mirrors, light and rain sensors and blind spot monitoring.

All 2014 models will also include the upgraded driver efficiency features, including a backup camera, GPS navigation system and cruise control.

Filling out the rest of the showcase will be the CS and RS Adventurous, 170 Versatile, 210 Popular, SS Agile and the Ranger RT. Roadtrek will display in Booth No. 140 at the Florida RV SuperShow.

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Roadtrek Debuts New ‘Adventurous’ in Pomona

October 15, 2013 by · Leave a Comment 

TS Adventurous by Roadtrek

Kitchener, Ontario-based Class B builder Roadtrek Motorhomes Inc. is showcasing the newest addition to its top-selling Adventurous line at the Recreation Vehicle Industry Association’s (RVIA) 61st Annual California RV Show currently running in Pomona.

According to a press release, Roadtrek’s Touring Series (TS) Adventurous is the first vehicle in Roadtrek’s lineup to offer dark laminate cabinets. The charcoal like color is accented with chrome pieces and true granite countertops that give the vehicle a rich interior tone. Also included in this luxury touring series is LED strip lighting with dimming control, power awing with outdoor lights, heated floors, a large 1350-watt air conditioner and rear electrical and water hookups. All these features are controlled by a state-of-the-art electrical control, touch pad panel for ease of use.

“We are excited to offer such a wide range of options, features and new styles in our vehicles and these are just the beginning of what you will see from Roadtrek,” said Karyn Torcoletti, Roadtrek’s director of marketing “Roadtrekers expect the best of the best and that is exactly what we have given them with the new Touring Series.”

Other features include four-season RVing, full swivel second row captain seats, a built-in work station for a laptop or tablet, raised appliances and an induction cooktop for faster and more even cooking.

The TS Adventurous is built on the Mercedes Sprinter chassis and has seating for up to seven passengers and can comfortably sleep up to four. Roadtrek is displaying the new TS Adventurous at booth No. 1003 at the California RV Show.



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Roadtrek Sales Break Records at Hershey Show

October 1, 2013 by · Leave a Comment 

Roadtrek CS-Adventurous

After what company executives describe as “a fantastic showing and record-breaking sales” at the Pennsylvania Recreation Vehicle and Camping Association’s annual Hershey Show in September, Roadtrek Motorhomes Inc. is setting its sights on the Recreation Vehicle Dealers Association’s (RVDA) International Convention/Expo in Las Vegas and the upcoming California RV Show in Pomona, Calif.

“The 2013 Hershey RV Show was a great success for Roadtrek,” said Jim Hammill, president of the Kitchner, Ontario, Canada, company. “Our new models showcased extremely well and we had record units sold for this show. We are looking forward to keeping the momentum going as we continue to launch new products and technologies this fall.”

Roadtrek will feature two units at this week’s RVDA program, Sept. 30-Oct.4 — including the luxurious and roomy CS-Adventurous and the lightweight Ranger RT. At the Recreation Vehicle Industry Association’s California RV Show, Oct. 11-20, Roadtrek will showcase its entire lineup with 14 units on display including the E-Trek and the limited-edition 40th Anniversary model.

Roadtrek is the leading manufacturer of Class B motorhomes in North America, a position held since 1990, selling its motorhomes through a network of independent RV dealers in the U.S., Canada and Japan. For more information, visit or contact Karyn Torcoletti, director of marketing, at (519) 745-0711.

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Roadtrek Hires Mackaill to Grow Business, Sales

September 27, 2013 by · Leave a Comment 

Kitchener, Ontario-based Roadtrek Motorhomes Inc., the leading Class B manufacturer in North America, announced that Billy Mackaill has joined the company’s sales team as director of business development.

In his new role, Mackaill will work closely with Roadtrek’s territory managers to assist in increasing sales with current dealers, expanding the new dealer network and growing Roadtrek’s presence in the rental marketplace.

According to a press release, Mackaill has over 30 years of experience in the RV industry, both at retail and wholesale positions ranging from RV technician to sales/management and manufacturer’s representative. He is based in Phoenix, Ariz., and can be reached at (602) 524-7629 or billy.mackaill@cox.

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