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‘Rollin’ On TV’ Penetrates Arizona Marketplace

December 18, 2012 by · Leave a Comment 

Continuing with its planned expansion, “Rollin’ On TV” will begin airing on KLHU-TV based in Havasu City, Ariz., starting Jan. 5.

According to a press release, plans call for the show to air on Saturday and Sunday afternoons. ROTV will be posting the actual airtime on its website by Dec. 31.

While adding stations and sports networks in key metropolitan areas, ROTV said its expansion plan also calls for penetration into less populated areas of the country that have a high percentage of RVers. Catering to RVers both year-round and seasonally, “Arizona fits into our market perfectly,” said Jose Moniz, executive producer.

According to local statistics, over 100,000 snowbirds descend on the Lake Havasu area every winter with the majority of them being RVers. KLHU-TV is the regional station most people watch for all the local news, sports and activities.

Scheduled plans call for an additional 5 million-plus homes to be added to ROTV’s overall coverage market during the first quarter of 2013.

For further information visit www.rollinontv.com

 

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Rollin’ on TV to Marquee RVB’s ‘Best of Show’

November 15, 2012 by · Leave a Comment 

“Rollin’ on TV” (ROTV), a 3-year-old production company from Mattapoisett, Mass., will be producing a special video episode on RVBusiness magazine’s annual “Best of Show” promotion during the Recreation Vehicle Industry Association’s (RVIA) 50th Annual National RV Trade Show, Nov. 27-29 in Louisville, Ky.

The half-hour segment is set for a primary airing in late December and early January through a growing TV network reaching 20 million viewers in 27 states and will focus on three new RVs that the magazine’s Indiana-based staff deems the 2013 model year’s most interesting new products on display at Louisville — one of which will be designated as the “Best of Show.”

All three will also be publicized in RVB’s Jan./Feb. issue.

“People ask whether ‘Best of Show’ honors are for a unit we think will gain the most market acceptance and, therefore, the most sales — or whether it’s for the most innovative and cutting-edge design, regardless of marketability,” said RVBusiness Publisher Sherman Goldenberg. “But the fact of the matter is that it ordinarily winds up being a combination of both.”

This segment and a separate trade show-related ROTV episode being taped at Louisville will be seen — and often rebroadcast — on an array of TV outlets affiliated with ABC, Fox, My NetWork TV and the WB Network. Additionally, it will be shown on three regional sports networks and will receive national coverage on the Dish Network on Cox Sports Network, reported ROTV Executive Producer Joe Moniz.

“Besides the overall show coverage,” said Moniz, “this special episode, for which we’re currently working to line up an anchor sponsor, will include interviews and segments on the award-winning RVs with company representatives for both the main ‘Best of Show’ manufacturer as well as those representing the other units in contention for the honor.

“We think that RVBusiness is on to something with this ‘Best of Show’ idea, and we would like to help them amplify this whole concept in the future like Motor Trend’s ‘Car of the Year’ award.”

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‘Rollin’ On TV’ Picks up New Ad Partner for ’13

November 6, 2012 by · Leave a Comment 

Rollin’ On TV announced the addition of a new advertising partner for the 2013 season. According to a press release, Canvas Replacements, with headquarters in Loyal, Wis., is the latest company to sign up for the upcoming 2013 television season.

“We are looking forward to working with Bob Grambsch and his staff in producing a multi-media, 30-second ad,” said Executive Producer Jose Moniz, adding that the ad would air nationally on the TV show along with the ROTV website and partnering websites.

Canvas Replacements is a longtime manufacturer and supplier of replacement canvas for the pop-up camper industry. Over the years the company has expanded its product line to include all major lift systems, a full line of awnings, mattresses and cushions as well as cleaning care products.

Rollin’ On TV now has a household reach of over 20 million homes in 22 states both on cable and on Dish Network. The program can be seen on various stations and networks including, ABC, FOX, CW and MyNetwork TV along with independent stations and major regional sports networks.

For information on Rollin’ On TV visit the website at www.rollinontv.com or contact Jose Moniz at jose@rollinontv.com

 

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Video 2: Rollin On TV Visits Duncan Systems

October 19, 2012 by · Leave a Comment 

This week, Rollin On TV looks back at RV glass with Duncan Systems, the country’s largest supplier of RV glass, and seeshow RV windshields have increased dramatically in size and cost.

Also Jeff Johnston shows us the new Winegard Rayzar “super thin” HD antenna that retails for under $50 and works great.

And the program will check out an RV destination in Death Valley that is a perfect place to spend Thanksgiving and get a free Thanksgiving dinner.

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‘ROTV’ Adds Nevada TV Station, New Sponsor

September 28, 2012 by · Leave a Comment 

Mattapoisett, Mass.-based “Rollin’ On TV” announced the addition of KLBC TV Channel 2, Laughlin, Nev., to its station lineup.

According to a news release, the show will air on Sundays at 4:30 p.m. KLBC also has an extended reach to Bull Head City, Fort Mojave and the Mojave Valley area in Arizona while plans call for KLBC to be covering the whole Las Vegas area by the end of the year.

In addition, Four Wheel Campers is ROTV’s newest sponsor. “We’re really looking forward to working with Tom Hanagan and his staff over the next year,” said ROTV Executive Producer Jose Moniz. “Besides developing and producing a couple of interesting 30-second ad spots, we’ll be producing some short, entertaining and informative camping segments that will air throughout the next couple of seasons.”

Four Wheel Campers is based in Woodland, Calif., and is a respected manufacturer of pop-up truck campers.

For additional information visit www.rollinontv.com

 

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ROTV Seeking Companies for Product Features

September 14, 2012 by · Leave a Comment 

“Rollin’ On TV” will again be offering participation in a series of special feature programs for the upcoming 2013 television season.

According to a press release, each one of these special features is designed to showcase a specific category within the RV market, such as Class A motorhomes or fifth-wheels, along with sub-categories like ultra-lightweights and toy haulers in the trailer market. One company will be featured in each segment. ROTV will also be presenting special features on selected RV products and services.

The programs are produced once a year and are scheduled for initial airing during the first season of 2013 (January – March) with reruns scheduled for April – June.

With ROTV’s multi-media capability, each program will air on all of the show’s television stations and sports networks and simultaneously on its web site, www.rollinontv.com along with other affiliate websites for two separate weeks. ROTV can also link the show directly to a company’s web site.

ROTV sent out information packets explaining all the details and how be featured in these special programs. For further information contact Jose Moniz at (508) 951 5385 or at jose@rollinontv.com.

 

 

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‘Rollin’ On TV’ Entering San Diego Marketplace

July 9, 2012 by · Leave a Comment 

“Rollin’ On TV” has expanded its television coverage to the San Diego/Southern California area with the addition of Channel 4 with broadcasting facilities located in San Diego.

According to a press release, channel SD4 reaches over 1 million homes in San Diego County, Imperial County, Riverside County and Yuma County, and is available on Cox Cable systems and Time Warner cable.

ROTV will begin airing on SD4 in August. Exact days and times will be posted on the company’s website by the end of July.

“We’re delighted to capture this television market as San Diego and the whole Southern California area is a hot bed of activity for camping and RVing,” said ROTV Executive Producer Jose Moniz.

For additional information on other stations and coverage areas visit www.rollinontv.com.

 

 

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VIDEO #2: Rollin’ On TV Features TrailerChix

June 4, 2012 by · Leave a Comment 

“Rollin’ On TV” has begun working with TrailerChix.com, a lifestyle e-magazine with readers in over 57 countries, focused on the millions of women and men who live in small eco-friendly footprints.

Beginning with this week’s program viewers will be able to watch video content produced by TrailerChix with a whole new twist and fresh approach to RVing and camping.

For the past six-months we have been working together with Shelah Johnson, creator and editor in chief of TrailerChix on story ideas that will be of interest to not only women but men and families that enjoy RVing and basically, living luxuriously in smaller spaces.

June 3 kicks off Glamping Week and on this episode Britta Nelson gives us a quick insight into “Glamping” along with a couple of quick snack ideas.

“Rollin’ On TV” can be seen weekly on numerous television stations across the country and on the Dish Network channel 421. For a complete listing of stations and times, check the Schedule Page at www.rollinontv.com.

For information on TrailerChix or to read their e-magazine visit www.trailerchix.com.

 

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Winegard Signs on as ROTV Title Sponsor in ’12

March 26, 2012 by · Leave a Comment 

“Rollin’ On TV” (ROTV) announced that satellite TV manufacturer Winegard Co. has signed on as a title sponsor for the remainder of 2012.

According to a press release, ROTV will be launching in mid-April promotions and contests with Burlington, Iowa-based Winegard both on TV and the web, along with on-location promotions at various RV events around the country. ROTV announced the winner in its first Winegard contest as Debbi Segina from Arkdale, Wis., who won a Winegard fully automatic, CARRYOUT satellite TV antenna.

Segina and her husband own a 1994 Winnebago Vectra motorhome and enjoy “all aspects of RVing from dry camping to full hook-up resort destinations. The contest promotion lasted six weeks and consisted of 30-second television ads along with an online promotion on our web site.

In addition, T. R. Arnold and Associates Inc., an internationally accredited certifier of quality management systems based in Elkhart, Ind., has joined ROTV as a national advertiser.

Operating under the name TRA Certification Inc. the company has been in the forefront of certifying “green construction” in the manufactured and modular housing industry and has now turned its expertise to the RV industry.

For additional information visit www.rollinontv.com.

 

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Rollin’ On TV Partners With Winegard on Contest

February 14, 2012 by · Leave a Comment 

“Rollin’ On TV,” together with its advertising partner Winegard Co., has launched a multi-media, television/Internet contest with the prize being a Winegard, fully automatic, portable “CARRYOUT” satellite TV antenna.

According to a press release, the contest began Feb. 11 and will end March 18. To enter, log onto www.rollinontv.com, go to the contest page and submit your name and contact information.

The winner will be drawn on March 21 and posted on Rollin’ On TV’s website March 24. The contest is being promoted on TV with a full 30-second ad during the show along with a full page promotion on the website.

For additional information on Winegard, visit www.winegard.com.

 

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