Daniel Morin, together with his wife Thérèse, had a dream when he took over the reins of Roulottes Desjardins in St-Jerome, Quebec, 41 years ago. His 25 years of experience in the automobile industry, where he had climbed the ladder as a mechanic, foreman, department manager and finally sales manager, was a springboard to acquiring a solid foundation for starting up the business that became Roulottes Desjardins.
That dream propelled him to recognition on Nov. 29 as 2010 Canadian RV Dealer of the Year awarded by the Recreation Vehicle Dealers Association of Canada (RVDA of Canada). The award was presented during the 2010 Canada Night Dinner held in Louisville, Ky., on the eve of the 48th Annual National RV Trade Show.
Morin was very moved as his name was called and he graciously accepted his award while surrounded by family and friends, according to a news release.
“Thank you very much for this honor. This is truly an incredible industry and I am very fortunate be a part of it,” said Morin, as Norm Rosen, from RV Lifestyle Magazine, presented him with the Walter Paseska Memorial Canadian RV Dealer of the Year Award.
Morin started with a small dealership located in a mobile home, with only three units on the lot. Today, his dealership inventories more than 250 units and has five service bays. Throughout his stellar career, he has always shown implacable thoroughness and unparalleled concern for a job well done and exceptional customer service. Morin has kept pace with the industry’s evolution and adapted his dealership to stay in tune with economic trends of the day. This has always let him adjust his product lines and dealership focus in order to position his company among the best. His go-getting personality, his expertise and his openness make him a respected figure in the RV industry.
His generous nature and entrepreneurial spirit led him to get involved in founding the Association des commerçants de véhicules récréatifs du Québec/RVDA of Quebec. He has served numerous terms as a director on the provincial board and is a past president of the RVDA of Canada. Morin also served on the Go RVing Canada board for many years. These involvements allowed him to transmit and apply his knowledge to ensure the growth of this industry’s different sectors.
Morin has been so successful at transmitting his passion that his children have also chosen a career in the RV industry and currently work at his 2 dealerships.
Morin and his team also support their community in numerous ways. Every year, he subsidizes and contributes to several campgrounds in the Laurentian region so that outdoor enthusiasts can continue to benefit and enjoy the great RV and Camping lifestyle. Roulottes Desjardins also contributes financially to organizations such as: Fondation de l’hôtel Dieu St-Jérôme et la Fondation Charles Bruneau.
Along with our winner, the nominees for this year’s award were:
- Craig Anstead of Paradise RV, Red Deer County, Alberta.
- Kevin Betzold of GNR Camping World, Winnipeg, Manitoba.
- Henry Epp of Country RV, Kelowna, British Columbia.
- Ron Hall of Eldorado RV, Lethbridge, Alberta.
- David McKee of The Hitch House, Shanty Bay, Ontario.
Each year, the RVDA of Canada, in conjunction with RV Lifestyle Magazine and Dealer News, invites nominations from across Canada for the Canadian RV Dealer of the Year Award. The award is dedicated to the memory of the late Walt Paseska, founder of Walt’s Trailer Sales in Headingley, Manitoba, in recognition of his many years of commitment and dedication to the RV industry. Since established in 1989 by Camping Canada Magazine, this award has been presented to individuals who share Walt’s enthusiasm and commitment, in recognition of their long-term contribution to the RV lifestyle, and commitment to the community as a whole.
The award is presented to a candidate who has:
- Demonstrated long-term dedication to the RV industry and promotion of the RV lifestyle by the acting dealer principal of a recognized full service RV dealership
- Shown commitment and participation in the RVDA at the provincial or national level;
- Been recognized by customers and peers as a person with the highest integrity and credibility in both work and personal life, and
- Made a contribution to their community.