Thor Motor Coach (TMC) is rolling out of a variety of innovative models during this week’s Elkhart County RV Open House, showing dealers more than 60 motorhomes as part of its display in Thor Industries Inc.’s exhibit area in the RV/MH Hall of Fame.
According to a press release, TMC is debuting a new 39-foot model in its popular Outlaw Class A line. The 38RE has a spacious living area, perfect for traveling and relaxing, as well as a contemporary bedroom featuring 9-foot coffered ceilings and a bath-and-a-half arrangement. The innovative rear patio “Festival Deck” folds down and offers RVers an exterior kitchenette, 50-inch big screen TV and Bluetooth radio.
The company has also expanded its lineup of Recreational Utility Vehicles (RUV) with the introduction of the new 24.2 and 25.1 in the Axis and Vegas lines while the B-Plus Citation and Siesta have added the 24SL travel coach. All of these units expand to include those consumers who would traditionally only consider a Class B van-type product, the company said.
In its Super C line, TMC is debuting the Four Winds and Chateau 35SF model featuring a bath-and-a-half floorplan. The 40DX model in the Tuscany offers an innovative living room arrangement, complemented with a long list of standard features and amenities.
“We are thrilled to show off the new products to our dealers. We build motorhomes that ‘just fit.’ Regardless of a consumer’s budget, family, dreams or needs, Thor Motor Coach has the perfect motorhome,” said said Chris Carter, product manager for Thor Motor Coach. “We have taken so many of our owners’ suggestions and implemented into our products, it would take weeks to tell you everything we have evolved to make today’s motorhomes.”
Other things to look for from Thor Motor Coach at the open house:
• All-new Miramar 33.5 model.
• New 31S Hurricane and Windsport.
• Triple slideout, bunkhouse Challenger 37TB.
• Dynamic new 36.2 Palazzo Diesel Class A with laundry suite.
• New elegant high-gloss glazed cabinetry throughout the Tuscany XTE.
• ACE 29.3 with direct access, patio view dinette seating
For more information visit http://ThorMotorCoach.com.
Thor Motor Coach (TMC) is showcasing its lineup of new luxury diesel pushers, Class A, Class B-plus and Class C motorhomes at America’s Largest RV Show (http://blog.thormotorcoach.
According to a press release, the Class A Tuscany 40DX luxury diesel pusher is making its public debut in Hershey. This new single rear-axle model is fully equipped with features that include fully reclining theater seating, retractable 60-inch LED Smart HDTV, master-style rear bathroom, and buffet dinette that seats four comfortably.
Other models on display include:
• TMC’s Tuscany XTE Class A diesel-powered motorhomes have been upgraded this year with high-gloss glazed cabinetry and new interior decors, set off by upscale Resort Cherry cabinetry.
• Luxury Class A gas-powered Challenger motorhomes are showcasing a new 37TB bunkhouse floorplan. The triple slideout floorplan combines a bath-and-a-half design with a convertible bunk bed area intended to provide years of enjoyment, even after the kids leave the nest. Space is thoughtfully created with bunks that transform into a sofa or full length wardrobe when not in use.
• The A.C.E. Class A motorhomes, combining the best of a Class A and Class C coaches, have added the 29.3 floorplan. It’s the first A.C.E. to offer campers looking for an exterior kitchen and an abundance of living space with a full wall slideout. Focusing on how owners use their coach, the booth dinette has been purposely located on the camp side.
• Axis and Vegas Recreational Utility Vehicles (RUV) continue to impress both seasoned and new RVers with the new 25.1 model. The second floorplan features a large L-shaped sofa and entertainment area in the back of the unit. The front half of the coach has an oversized dinette with seating for four.
• TMC’s Class A and Class C Outlaw toy haulers sport a full rear garage. These lifestyle haulers offer the most flexibility of any motorhome on the road. The Outlaw is ready for anything from a mobile office to pet grooming business or even a hunter’s ultimate hideout.
• Bunk beds are in high demand this year and TMC responds with the new Super C. The diesel-powered 35SB is built on a Ford F-550 chassis and contains a diesel engine. Automatic hydraulic leveling jacks, full wall slideout, and 5500-watt LP generator are some of the features operated wirelessly with Rapid Camp control system. An exterior kitchen is optional.
All models including ACE, Axis, Challenger, Chateau, Citation, Four Winds, Hurricane, Miramar, Outlaw, Palazzo, Siesta, Tuscany, Tuscany XTE, Vegas and Windsport motorhomes have something new to offer during Hershey. Key features include power patio awnings with LED lighting, Rapid Camp easy set-up and stunning HD-MAX exteriors. TMC will be displaying in the Camping World RV Booth No/ 512.
For more about the 2014 Hershey RV Show and the Thor Motor Coach motorhomes that will be on display please go to http://ThorMotorCoach.com/
According to a press release, Rapid Camp is a wireless control system made to fit today’s modern motorhomes. It allows owners to set up camp quickly at a distance of up to 50 feet away from the motorhome. Features that can be operated include the leveling jacks, slideouts, generator, patio awning and patio light.
With Rapid Camp, owners can watch their leveling jacks and make sure there’s no obstructions or dips in the ground. An auto-level button only takes 90 seconds to set the jacks. Owners can also operate their slideouts and monitor the process to safely avoid tree branches and other obstructions.
“Rapid Camp was launched on several brands this past year and it’s been a successful selling feature,” said Jon Krider, vice president of product development at Thor Motor Coach. “We also filmed an infomercial-style video for YouTube to show consumers how easy it is to use.”
Models equipped with Rapid Camp include the 2015 Challenger, Miramar, Hurricane, Windsport and Outlaw Class A brands and the Outlaw, Four Winds and Chateau F-550 Super C models.
According to a press release, the 2015 models kick off with the new A.C.E. 29.3, the first in the line to offer an optional exterior kitchen and an abundance of living space with a full wall slideout. Focusing on how owners use their coach, the booth dinette in the 29.3 has been purposely located on the camp side.
The Challenger, a premium gas-powered Class A motorhome, has released a new 37TB bunkhouse model. This triple slideout coach combines a bath-and-a-half design with a convertible bunk bed area intended to provide years of motorhome enjoyment, even after the kids leave the nest. Space is thoughtfully created with bunks that transform into a sofa or full-length wardrobe closet when not in use.
The 37TB interior offers an upscale feel with leatherette furniture, solid surface countertops and solid-wood cabinet doors. Other features include an entertainment center with a 40-inch LED TV, DVD player and sound bar; a 28-inch LED TV in the bedroom; an electric fireplace with remote control; an 1800-watt inverter with automatic generator start; an 18 cubic-foot residential refrigerator; and convection microwave oven.
The hot-selling Axis and Vegas RUVs from TMC continue to impress both seasoned and newbie RVers alike, with the introduction of the 25.1 model. The second RUV floorplan offers a large L-shaped sofa and entertainment area tucked away in the rear of the unit. The front half of the coach has an oversized dinette with seating for four.
“There’s a need for better use of technology in motorhomes and we addressed this in our 2015 models,” said Chris Carter, product manager at Thor Motor Coach. “All of the 2015 Class A gas models are now equipped with dedicated USB charging stations for all of those electronic devices we all carry every day like cell phones, tablets and laptops. We have also worked to be more green with our technology, as all of the ceiling lights inside the coach have moved to LED as well as the patio lighting outside has LED light strips built into the awnings.”
For more information on the exciting 2015 lineup, visit http://ThorMotorCoach.com.
“We’re excited to introduce the new 2015 lineup,” said Joel Grimm, gas division national sales manager, in a press release. “We have integrated even more practical features this year. Not only did these ideas come from our employees, they came from our dealers and current TMC motorhome owners.”
TMC addresses the demand for technology and convenience by featuring power patio awnings with integrated LED lighting in all 2015 motorhomes. Power charging centers and Bluetooth technology are also standard in select Class C, Super C and Outlaw toy hauler Class C floorplans. The Power charging center allows owners to charge all their electronics in one convenient area while Bluetooth radio systems in the bedroom and garages of select models provide wireless communication to other Bluetooth devices.
Included in the 2015 rollout is a new Super C 35SB bunkhouse model built on Ford F-550 diesel chassis and featuring dual 13-inch LED TVs and a DVD player in the bunk area. The 35SB comes standard with an 18-cubic-foot residential refrigerator, exterior 32-inch LED TV and a walk-around king size Denver mattress. Consumers can choose from a multitude of options including a front entertainment center with a 50-inch LED TV, DVD player and sound bar as well as an outside kitchen.
Thor Motor Coach HD-MAX exteriors graphics are freshened with new bold graphics and colors on the Siesta and Citation Class B-Plus models, as well as Four Winds and Chateau Class C’s. Four Winds and Chateau Super C’s also received exterior makeovers including full-body paint choices. TMC now features frameless windows on the Siesta and Citation Sprinter models and inside the Super Cs, interior décor choices, furniture design, flooring and countertops are all new.
Four Winds and Chateau models 31E, 31L and 31W offer a more spacious feel with an increase in interior ceiling height to seven feet. Other 31-foot model changes include frameless exterior windows, raised panel solid cabinet doors and increased overall interior storage.
For more information on the new 2015 line-up of Class C Motorhomes, visit http://ThorMotorCoach.com.
Wildwood, Fla.-based Alliance Coach RV Sales and Service announced that it has added Thor Motor Coach’s gas motorhome products to its current selection of RV brands, which also includes Monaco, Holiday Rambler, Rockwood, Forest River, Keystone and DRV.
Company owners Alan and Judy Shapiro said the Thor Challenger and Hurricane, both Class A gas RVs, and the new Axis Recreational Utility Vehicle (RUV) will be part of the lineup at the dealer’s facility in Lake Park, Ga.
Alan Shapiro stated, “Signing the dealer agreement with Thor to bring gas coaches to our Lake Park location rounds out a beautiful selection of new and pre-owned coaches in both locations. This is exciting news.”
For more information about the expanding inventory of new and pre-owned RVs and the location of specific units, visit AllianceCoach.com.
The most consistent trend in Class A motorhomes right now – beyond the growing popularity of gas-powered coaches – is a continued push toward “residential” interiors across the board. Thor Motor Coach’s top-of-the-line 45-foot Tuscany 45AT, which debuted at the March 17-20 Family Motor Coach Association’s (FMCA) 89th Family Reunion and Motorhome Showcase at the Georgia National Fairgrounds & Agricenter in Perry, Ga., is a prime example.
“It was originally an idea that my engineer and I had to make some tweaks to our 45LT, which had been our best seller,” said Adam Gudger, national sales manager for TMC’s Diesel Division, of the new 2014 Tuscany, retailing in the $380,000 range. “We ended up making so many changes that we renamed the floorplan and it will replace the 45LT for our newest generation of coaches.”
Gudger and his colleagues kept tabs on the latest developments at kitchen and bath shows this past winter in designing the interior on the new Tuscany, which features LG HI-MACs solid surface countertops, porcelain tile flooring, a fireplace, an actual walkaround rear king bed, a large step-up rear bath and a 40-inch TV in the forward exterior section of a full-wall curbside slideout.
“We’ve been really focused on just trying to make these coaches more and more residential,” says Gudger of the Tuscany 45AT, assembled on a Freightliner chassis equipped with a 450-hp Cummins diesel engine, a 150-gallon fuel tank and independent front suspension. “We’ve continued to add enhancements to the product. We went with a bigger shower, a 100-inch, L-shaped sectional sofa, lots of countertop space in the galley, and a lot of storage. It has a 60-inch main living room television – the largest TV offered in the industry to date – and a curbside dinette with over 480 square feet of total interior living space. So, it’s very roomy.”
Nearly one out of every four motorhomes sold in America are produced by Thor Motor Coach (TMC), the No. 1 subsidiary company of motorhomes in the United States according to data provided by Statistical Surveys Inc.
Thor Motor Coach’s motorhomes make up more than 23% of the U.S. market share, the company reported in a press release. The combination of retail sales from the United States and Canada make Thor Motor Coach the retail leader for all of North America.
Strong performance from individual models includes A.C.E., the No. 1 selling gas-powered Class A motorhome, and Four Winds, the No. 1 selling Class C motorhome. Other big market share gainers include the Palazzo diesel with a 200% increase, the Windsport Class A with a 104% increase and the Tuscany diesel with a 58% increase in units retailed during 2013.
Innovative new designs like the Axis and Vegas Recreational Utility Vehicles (RUVs) created a new segment of motorhomes, making “a big impression with the media and consumers throughout the RV industry,” the company said. The Outlaw toy hauler continued to build a strong presence in the market with the introduction of two new Class C models, helping it to gain a substantial 63% unit sales increase over 2012.
“We are thrilled with the results. I really believe this is testament to the team we have at Thor Motor Coach. Our product planning, engineering, sales and manufacturing personnel have all pushed themselves to create the most innovative products in the market,” stated Dana Simon, vice president of sales and marketing at Thor Motor Coach. “Over the years, our dealer partners have been the key contributor in promoting our brand. We cannot express how much gratitude we have for them and how much we value their relationships. We would also like to say thank you to the owners of TMC motorhomes. Their enthusiasm for our coaches is undeniable.”
To find out more about Thor Motor Coach and the best-selling RV models in North America, visithttp://ThorMotorCoach.com or call (800) 860-5658.
Lippert Components Inc. (LCI) announced that Thor Motor Coach is now using Linc Remote System technology for its Rapid Camp wireless control system on several of its Class A and Class C motorhome brands.
According to a press release, Thor Motor Coach’s Rapid Camp, powered by the Linc Remote System technology, allows users to control the patio awning, slideout rooms, exterior patio light, leveling jacks and generator from within 50 feet of the motorhome, as well as monitor the progress of each function.
“We recently launched the Rapid Camp wireless system on several brands,” said Jon Krider, Thor Motor Coach director of marketing. “It definitely simplifies using the coach for our customers. LCI’s Linc Remote System technology provides customers with easy access to their most-used features and allows them to be outside of the coach while operating jacks and slide rooms.”
He added, “For instance, if a rain storm rolled in and they were visiting a neighboring coach, they could simply retract the awning using the Rapid Camp without getting wet.”
Rapid Camp is now available on the Hurricane, Windsport, Miramar, Challenger and Outlaw Class A’s, as well as the Outlaw and -550 “Super C” Class models.
“Thor Motor Coach is the first company to use the Linc in a motorhome application, and that’s exciting because motorhome users don’t have to be standing in the center part of their motorhome to operate multiple functions anymore,” LCI Body Division Product Manager Chris Ganshorn explained. “Instead, Linc allows them to remotely control key functions from as far away as 50 feet, providing them a more convenient set up they can safely monitor from outside the motorhome.”
Thor Motor Coach motorhomes reported strong response to its new products during this year’s consumer shows.
“Every show so far this year is getting positive feedback. Consumers are really enjoying the innovative product changes we are engineering into our gas-powered motorhomes,” said Joel Grimm, national sales manager for Class C and Class A gas motorhomes.
The new Axis and Vegas Recreational Utility Vehicle (RUV) Class A motorhomes have been “the talk of the show circuit,” according to a press release. Grimm said that the compact motorhomes continue to draw new people to the RV lifestyle, targeting the same market as large automobile-based SUVs.
The RUV eliminates all of the shortcomings of a traditional SUV by providing a self-contained environment including kitchen, dining, bathroom and sleeping facilities in a 25-foot package. The Axis and Vegas also received the inaugural “RVBusiness 2014 RV of the Year” award, an event that was documented by “Rollin’ On TV.” Click here to view the video.
Other motorhomes that have had a major impact this show season include the Outlaw Toyhauler, now with a complete lineup of Class A and Class C motorhomes ranging from 29 to 38 feet, along with the Tuscany Class A motorhomes with all-new exteriors and interiors. For 2014, 40-foot Tuscany motorhomes now have all the high-end features found in the larger Tuscany tag axle models, including the Aqua-Hot hydronic furnace and water heating, ZF independent front suspension and custom tile floor inlays.
“The Tuscany and Tuscany XTE are dominant players in today’s diesel market,” noted Adam Gudger, national sales manager for Class A diesel motorhomes. “Combined with the sweeping success of the already best-selling Palazzo and we have the ultimate one-two-three punch. All of our motorhomes are built with input and direction from our dealers and the owners which have helped us gain significant market share increases.”
To find an upcoming show, visit http://blog.ThorMotorCoach.
Thor Motor Coach’s will have an array of product on display as part of the Florida RV Trade Association’s (FRVTA) 29th Annual 2014 Florida RV SuperShow, Jan. 15-19 in Tampa.
According to a press release, the company’s Axis and Vegas recreational utility vehicles (RUV) have made an impact at retail, offering a motorhome that is compact and easy to maneuver, while permitting living and storage spaces not found in an automotive-based SUV.
New models being shown to the public for the first time at the FRVTA show include the Tuscany XTE 40GQ, designed with an abundant living room and plenty of space to cook or entertain. In addition the Hurricane and Windsport 32N add a full wall-slide, all-in-one bath and king bed while the Challenger 35HT model features triple slides and a sectional sofa. The 28F Chateau Class C model contains a full walk-around king bed and L-shaped dinette seating.
Thor Motor Coach products will be displayed in four areas throughout the show:
• Space No.665: Dream RV will represent the Windsport Class A and the Vegas RUV.
• Space No. 670: Camper’s Inn of Leesburg is showing the Siesta B-plus motorhome.
• Space No. 220: Camping World RV of Tampa will show the Axis RUV, ACE, Hurricane, Miramar and Challenger Class A motorhomes, as well as the Chateau, Citation B-plus and Freedom Elite Class C.
• Space No. 840: Lazydays RV will be representing the Four Winds Class C, Outlaw toy hauler, Palazzo diesel pusher, and the Tuscany XTE/Tuscany diesel motorhome.
For additional information on Thor Motor Coach please visit http://thormotorcoach.com or call (800) 860-5658.
Thor Motor Coach (TMC) was awarded the prestigious RVBusiness 2014 RV of the Year award for its Recreational Utility Vehicles (RUV), the Axis and Vegas. According to a press release, the consumer-centric design of the compact 25-foot coaches has created a new segment of compact, stylish and user-friendly motorhomes.
“Dealers are looking to Thor Motor Coach as the industry innovation leader,” said Jon Krider, director of marketing at Thor Motor Coach. “Being bestowed 2014 RV of the Year by RVBusiness, we have strengthened our commitment to bring forth cutting-edge products that meet consumer needs. We continue to focus on superior quality, engineering and performance. The extremely positive dealer reception to our new products, as well as enhancements to our existing lineup, solidifies we are on the right course. We will continue to build upon on that momentum, bringing the best and most innovative products to market in the future.”
TMC said that other new products that were well received in Louisville included the new 29H Outlaw toy hauler Class C built on a Ford E-Series, a full-wall slide Class C 28F with King Bed, the 32N wall-slide Hurricane and Windsport, and Tuscany 40KQ Tuscany with a unique kitchen and living space layout.
Product information is available at http://ThorMotorCoach.com or by calling (800) 860-5658.
Thor Motor Coach will be introducing new floorplans in its Tuscany, Outlaw, Four Winds and Chateau models as part of the Recreation Vehicle Industry Association (RVIA) 51st Annual National RV Trade Show in Louisville, Ky.
According to a press release, the Tuscany 40KQ provides a new stylish island shaped kitchen that is perfect for entertaining with pendant lighting and built-in wine storage. A large side-aisle picture window offers great views while the living area features a 60-inch LCD TV.
A wall-slide 28F Class C model has been added to the Four Winds and Chateau lineups. The new coach offers a king bed along with an L-shaped sofa in the living area that is configured as a sofa, dinette and sleeping space. Large mega storage on the exterior of the coach makes sure everything can be loaded up for long trips.
The newest addition to the Outlaw toy hauler is the 29H floorplan. Built on the E-series chassis from Ford, the 29H has plenty of living space up front and a roomy on-board garage in the rear. The model is the most compact and affordable Outlaw with standard features that include an exterior patio with awning, 24-inch LCD TV with DVD player in the garage, Bluetooth enabled coach radio and 32-inch LCD TV in the living area.
“Floorplans continue to be the No. 1 reason people buy one motorhome over another. At Thor Motor Coach we strive to continue our reputation of building new and profitable models for our valued dealer partners,” said Vice President of Sales and Marketing Dana Simon.
Along with the three new floorplans, the industry-first Recreational Utility Vehicle (RUV) Axis and Vegas will be showcased. Sized like a large SUV, the 25-foot Class A is built on Ford E-Series chassis with powerful V-10 engine.
Thor Motor Coach’s display is located at Booth No. 1400 in the South Hall of the Kentucky Exposition Center.
Thor Motor Coach’s diesel division reported that three new floorplans in the Tuscany, Tuscany XTE and Palazzo lines are receiving high marks from the retail marketplace and dealer body.
“Thor Motor Coach diesels have made a 25.8% market share increase in 2013,” said Adam Gudger, national sales manager, citing information from Statistical Survesy Inc.. “This market increase exemplifies our commitment to product development and new floorplans. We’ve listened to our retail customer and our team has done a tremendous job developing products that meet their needs”.
The 44MT floorplan anchors the flagship Tuscany by offering the most living space in any Thor Motor Coach diesel. The bath-and-a-half layout maximizes the usable space by scaling back the size of the rear bath without reducing functionality. The slight change in the rear, opens up an expansive living room which includes a standard Ultraleather sofa and booth ensemble with opposing hide-a-bed sofa.
Livability is the key focus for the Tuscany XTE’s new 40GQ’s camp side sofa and dinette arrangement. The layout provides great views to the outside under the patio awning while seating and dining configurations allow for true customization of the living space. The bedroom features a king size Denver Mattress, ample clothes storage plus a stackable washer and dryer.
The new Palazzo 35.1 offers a unique and spacious living room arrangement, perfect for couples or larger families. Space is maximized with dual opposing slideouts, a first in the Palazzo lineup. A large 46-inch TV is viewable throughout the coach and, when not in use, easily stored away by retracting it into the buffet dinette. Other firsts for the Palazzo in the 35.1 include a full wardrobe that expands from wall to wall in the bedroom and king size bed with a Denver Mattress.
For more information click here.
Thor Motor Coach has been awarded the Quality Circle DSI Award by the Recreational Vehicle Dealers Association (RVDA). According to a press release, the award will be presented on Dec. 2 during the RVDA Dealer Reception at the Crowne Plaza Hotel the evening before the opening of the National RV Trade Show in Louisville, Ky.
“Without our valued dealers and retail customers, we cannot succeed,” said Dana Simon, vice president of sales at Thor Motor Coach. “Continued effectiveness of programs like the ‘Shield of Protection’ help us strive to be the best partner in the business. The key to Thor Motor Coach’s success are innovative products offered at a competitive price, all backed by superior sales, parts and warranty support. Game changing products like the new Axis and Vegas ‘Recreational Utility Vehicles’ (RUVs) are proof of this commitment to our partners. ”
Ron Davidson, vice president of operations for Thor Motor Coach, noted, “We are honored to be recognized by our dealers for this significant award and thank them for their support and partnership. Our comprehensive ‘Shield of Protection’ program has been instrumental in receiving this award.”
Davidson said the Thor Motor Coach’s “Shield of Protection” starts with a detailed inspection that produces “consistent and superior quality products” to the company’s dealers.
“The remaining components deliver exceptional customer support after the sale, which makes ownership of a Thor Motor Coach product so desirable,” Davidson added. “The ‘Concierge Connection’ provides new owners with a personal Thor Motor Coach contact for assistance as needed. The ‘Rapid Response’ parts initiative provides that essential parts are stocked at all times for quick shipment. Single source warranty cuts down on the hassle of dealing with multiple vendors. And lastly, 24/7 factory support delivers technical support day or night from our highly trained Thor Motor Coach technicians. “
For more information go to http://ThorMotorCoach.com/