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Keystone Montana Earns TL ‘Readers Choice’

December 5, 2012 by · Leave a Comment 

(L-R): Bob Livingston, Publisher, Trailer Life; Aram Koltookian, group general manager, Keystone RV; Mike Mack, Montana product manager; and Stuart Bourdon, Editor, Trailer Life

Keystone RV Co.’s Montana fifth-wheel has been selected as the recipient of the first annual Trailer Life Readers’ Choice Award.

Conducted online at TrailerLife.com, the Readers’ Choice Award encouraged thousands of readers to vote in 25 categories among 104 brands for their favorite RV products. Montana is one of Keystone’s most popular brands and has been the top-retailing fifth-wheel over the past 11 years, according to Statistical Surveys Inc. of Grand Rapids, Mich.

Trailer Life Group Publisher Bob Livingston noted that the “typical” reader is a sophisticated buyer, many having previously owned two, three or more RVs. “Our readers know what they like, and what accessories and services enhance their lifestyle,” he said. “Kudos to Montana for earning this demanding group’s endorsement.”

According to Aram Koltookian, Keystone group general manager, Montana has strived to develop close ties with the RV consumer throughout the brand’s 15-year history. “We focus on listening to our customers and continuously improving our product,” states Koltookian. “Many of the features you find in today’s Montana are the result of staying close to the customer. In addition, our emphasis on practical innovation has pushed the brand to the cutting edge of luxury fifth wheel design.”

For more information about the Keystone Montana visit www.keystonerv.com/montana.

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Trailer Life Debuts ‘How-to’ RV Video Website

May 23, 2012 by · Leave a Comment 

Trailer Life magazine has announced the launch of its new RVing video website titled TrailerLife.TV.

The new website is in response to the growing demand for video-based RVing video tips and techniques, according to a news release. TrailerLife.TV compliments the publication by providing hands-on demonstrations of some of the most popular RVing topics. Included on the site are original how-to videos on topics including parts and repair, water systems, gas and electric, appliances and maintenance.

“We recognized that RVers are getting more and more of their information from the Internet and there is continued growth in the number of RVing videos on the Internet,” said Steve Hedlund, president of GS Media & Events. “However, much of the video content on the web is low quality or advertisement driven. We saw an opportunity to fill this gap with high-quality, technique driven videos that help RVers make the most of their time on the road.”

Hedlund said that new original video content is continually being created and added to the website so there is fresh video content to be viewed weekly. The video content covers topics for those new to RVing as well as information for seasoned veterans of the road.

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