Winnebago Industries Inc. announced the company has entered into a licensing agreement with Australian-owned Winnebago RV Pty Ltd., a wholly owned subsidiary of Apollo, allowing the firm to use certain of Winnebago’s trademarks on motorhomes, campervans and towable RVs across Australia and New Zealand.
Winnebago RV Pty Ltd also entered into a distribution agreement withWinnebago of Indiana LLC, an Iowa limited liability company and a wholly owned subsidiary ofWinnebago Industries, for the distribution of RVs manufactured by Winnebago of Indiana, LLC.
Apollo CEO Luke Trouchet said the agreements for Apollo to become the official licensee and distributor of Winnebago products will create opportunities for dealerships all over Australia and New Zealand.
“The name ‘Winnebago’ is synonymous with the quality motorhomes and caravans of Winnebago Industries Inc., and we know Australian and New Zealand customers will love the opportunity to own such an iconic brand that has been a motorhome leader for over 50 years,” he said.
Winnebago Chairman, CEO and President Randy J. Potts said he was thrilled to entrust the Winnebago brand to Apollo in Australia and New Zealand.
“We’ve been working with Apollo over the last two years, developing a motorhome rental program for their rental business in the United States,” he said. “Apollo, as an Australian-owned business that promotes the caravan and motorhome lifestyle, is an ideal party for Winnebago Industries to work with.
“We are very pleased to be able to offer our brand name and products to Apollo in Australia and New Zealandand we look forward to seeing many Winnebago travellers on the road in Australia and New Zealand in the years ahead.”
Trouchet expressed strong confidence in the suitability of Winnebago recreational vehicles for Australian road conditions.
“We’ve been designing and manufacturing motorhomes, trailers and caravans for rugged Australian conditions for almost 30 years, and I know those sold under the Winnebago brand of Winnebago Industries Inc. will perform very well here,” he said.
Apollo will import Australian-designed and compliant caravans, and will also manufacture Winnebago branded motorhome products at its Northgate, Brisbane factory.
A dealer network is already in development, and Apollo is taking further enquiries from dealers who wish to stock the new product.
The official website will be www.gowinnebago.com.au.
Winnebago will be the third RV brand retailed by Apollo. Apollo’s original RV brand, TALVOR, will continue to operate, manufacturing and importing caravans, motorhomes and campervans for Apollo’s rental fleets and as a stand-alone brand. Apollo is also the exclusive distributor for the popular European ADRIA range caravans.
According to a press release, Camping World was also presented with the Top Winnebago Retailer Award for 2014 in the U.S., and maintained its position as the largest Winnebago retailer with over $210 million in sales last year. Currently, Camping World accounts for over 26% of all Winnebago Industries new motorized unit sales.
Camping World was also acknowledged for receiving 21 Circle of Excellence awards, three Partners in Excellence Awards for top market share in their respective regions and 15 Top Rank Sales Awards.
“We are honored to be named Winnebago Industries Top Retailer in 2014 and to have recently received the many top achievement awards from Winnebago,” said Marcus Lemonis, chairman and CEO of Camping World. “To know that Camping World RV dealers continue to make an impact on Winnebago’s business growth is phenomenal and we are looking forward to ongoing success with this partnership throughout the year.”
“To be recognized by Winnebago in multiple categories is outstanding,” said Roger Nuttall, president of Camping World RV Sales. “We are devoted to providing the highest levels of customer satisfaction in every aspect of our business, and truly value our partnership with Winnebago Industries.”
Like a lot of companies that deal in big-ticket purchases, Winnebago Industries has seen a rapid improvement in business over the past couple of years.
The Forest City, Iowa-based manufacturer of motorhomes and towable RV’s has run off eight straight quarters of double-digit year-over-year sales growth, though lately that growth hasn’t been as brisk as it once was.
Meanwhile,Winnebago’s stock price is up about 15% since the end of January as it continues to rebound from a sharp decline in December. Shares currently trade near $28.
Winnebago is due to report fiscal second-quarter 2014 results before the stock market opens on Thursday (March 27). Analysts polled by Thomson Reuters expect earnings of 30 cents a share, up from 22 cents a year earlier. Sales are expected to rise 13% to $199.6 million.
There’s no black magic behind the recent financial growth, says CEO Randy Potts. Instead, he said, “it has everything to do with an improving economy.”
That economic landscape is especially important to Winnebago, which sells products that rely on how much discretionary income Americans have for leisure goods and activities.
For the full report click here.
Winnebago Industries Inc. has named Adam Christoffersen to the position of district sales manager. According to a press release, Christoffersen replaces Ryan Helgeson, a district sales manager with the company, who is transferring to another district.
In their positions, both Helgeson and Christoffersen are responsible for sales of the company’s Winnebago, Itasca and Era motorhomes, as well as dealer development and training for dealers in their districts.
Helgeson has been a district sales manager with Forest City, Iowa-based Winnebago since 2004, and is transferring to serve dealers in the upper Midwest and parts of Central Canada. For the past eight years, Helgeson worked with dealers in Illinois, Indiana, Michigan, Ohio, Kentucky and the western part of Pennsylvania.
Christoffersen now serves these dealers in his new position.
Helgeson earned a bachelor of arts degree from the University of Northern Iowa (UNI) in Cedar Falls. Helgeson, his wife, Kelli and family will be relocating to the Minneapolis area.
Christoffersen also graduated from UNI with a bachelor of arts degree in communications/public relations. He, and his wife, Katherine, will be relocating to his district.
Forest City, Iowa-based Winnebago Industries Inc. has re-introduced the iconic Winnebago Minnie Winnie brand, launching a new Class C product line with a targeted MSRP starting around $60,000.
According to a press release, the Minnie Winnie is debuting with the 31K floorplan at Winnebago’s display as part of this week’s Elkhart County RV Open House in northern Indiana. The Minnie Winnie will be available in four floorplans in lengths ranging from 25-31 feet.
The 31K floorplan offers a large U-shaped dinette, full-featured galley, 32-inch LCD TV, flexible sleeping options and impressive storage including a large rear trunk.
“We’re providing an introductory peak at the 2014 Minnie Winnie to our dealers at both our Open House and the upcoming RVDA Convention. This product will also be available in the new Itasca Spirit line,” said Scott Degnan, Winnebago vice president of sales and product management. “The new 31K Minnie Winnie and Spirit are value-packed and perfect for entry-level buyers or for rental applications.
“I love the Minnie Winnie name and it’s great to see it back on a product that looks great, even better than I expected at this price point,” said Steve Jung of Colerain RV, Cincinnati, Ohio. “Winnebago Industries is right on target with the product and the price.”
“Everything about the Minnie Winnie says Winnebago quality with a great looking product and a lot of features for the price,” said Steve Flagg, Flagg RV, North Smithfield, R.I. “In fact, I just picked up a 2011 used Class C at auction for the same price the Minnie Winnie comes in at brand new. As an Itasca dealer, I’m looking forward to getting the new Spirit on our lot.”
Camping World Inc. today (June 5) announced its position as the largest retailer for Winnebago Industries Inc. with over $150 million in sales.
According to a press release, Camping World is currently the overall top motorized Winnebago retailer, accounting for 25.5% of the builder’s net revenue as stated in the Forest City, Iowa-based company’s most recent quarterly filing.
Camping World was also recently recognized for receiving 22 Circle of Excellence awards, three Partners in Excellence Awards for top market share in their respective regions, 15 Top Rank Sales Awards and the Itasca Dealer of the Year Award.
“We are pleased to be recognized as Winnebago’s top retailer of the year in addition to recently accepting multiple top achievement awards from Winnebago,” said Marcus Lemonis, chairman and CEO of Camping World. “Camping World continues to deliver very impressive year over year sales growth delivering 25.5% of the Winnebago net revenues. We are thrilled that Camping World RV dealers made an important contribution in Winnebago’s business growth and we look forward to continued success with this partnership throughout the ongoing year.”
Winnebago’s products are currently available at 56 Camping World dealerships across the country.
“Being awarded and recognized by Winnebago in so many categories is exceptional,” said Roger Nuttall, president of Camping World RV Sales. “We value our partnership with Winnebago Industries and remain committed to the highest levels of customer satisfaction in every level of our business.”
Forest City, Iowa-based Winnebago Industries Inc. recently elected Scott Degnan to the position of vice president of sales and product management, effective May 29. In his new position, Degnan will be responsible for all sales, product direction, marketing and service for the company’s Winnebago, Itasca, and Era brand motorhome lines.
“We are pleased to welcome Scott to Winnebago Industries,” said Winnebago Industries Chairman, CEO and President Randy Potts in a press release. “He brings tremendous experience in sales and product management to the position, and we expect that he will be able to make immediate, positive contributions to our organization.”
“Product development will work with Scott and his team to strengthen and integrate product decisions so we can react quicker to consumer preferences, offer new and exciting features and floorplans, and continue to bring innovation, quality, and value to our dealers and customers,” said Winnebago Industries Vice President of Product Development Bill O’Leary.”
Degnan brings almost 25 years of extensive RV sales and product management experience to his new role. Prior to joining Winnebago Industries, Degnan served as vice president of sales for Riverside, Calif.-based MVP RV. Degnan also previously served in management and sales positions with Coachmen Industries Inc., Alfa Leisure Inc., National RV Inc. and Fleetwood Enterprises Inc.
“I was drawn to Winnebago Industries by the open-minded and out-of-the-norm approach their management has laid out, providing an ideal platform from which to grow this iconic industry powerhouse,” said Degnan. “Winnebago Industries’ impressive new 2013 product lineup is just the first of many exciting new steps we will be taking in the coming months.”
A native of Riverside, Degnan will soon relocate from Palm Desert, Calif., to the Forest City area.