Winnebago Industries Inc.’s new Trend Class C motorhome garnered a great deal of attention as it debuted at America’s Largest RV Show in Hershey, Pa., last week.
“We had phenomenal interest in the new Winnebago Trend Class C motorhome introduced at Hershey,” said Winnebago Industries Vice President of Sales and Product Management Scott Degnan. “Though small in size, this motorhome made a huge impact at its first retail show. While I was onsite at the show, we had a continuous line of people waiting to take their first look at the new Trend, and their response to the vehicle’s unique features was overwhelmingly positive.” Winnebago reported that RVers looking to downsize as well as first-time buyers were especially attracted to the compact size, creative use of space and the fresh, open feeling of the new interiors.
“The powered loft beds were going up and down hundreds of times each day,” said Russ Garfin, Winnebago product manager for the Trend and Viva. “Customers really appreciated that this comfortable, large bed operated so easily and was practically invisible in the stored position.
“Another great feature that got a lot of attention was that there are two, three-point seatbelts in the forward facing dinette, providing the ability to secure two child seats. This is an industry-first and very important to young families looking for their first motorhome.”
Built on the all-new Ram ProMaster, the Trend offers a well-designed cab area with great visibility, advanced safety features and easy access made possible by a flat cab floor and swivel-in-place cab seats. Backed by a five-year, 100,000-mile drive train warranty, the Trend also is fuel efficient getting 14-16 mpg.
The Winnebago Trend and Itasca Viva are built on the new Ram ProMaster chassis with fuel-efficient V6 Pentastar gas engine and 9,350-pound GVWR, six air bags in the cab for added safety, comfortable cab seats and panoramic front windows for improved driving visibility. With MSRPs starting at approximately $88,650, the Trend and Viva! are affordable entries into the RV lifestyle with comfortable living space for up to six people.
Available in two 24-foot floorplans, both feature a powered StudioLoft bed that lifts tight to the ceiling to conserve space during the day. Other features include energy-saving LED lighting and available soft, easy-to-clean Ultraleather furniture.
The 23B offers front swivel cab seats, a sofa/bed and dinette, a large, full-featured mid-coach galley and rear bath. Two large sleeping spaces provide comfortable sleeping for four adults with the queen size front loft bed and a king size Flex Bed System. The 23L also features swivel cab seats expanding the living area of the motorhome, as well as a forward-facing dinette on the driver’s side and a side-facing dinette bench seat on the curb side of the unit. Together these comfortable seating spaces convert into one convenient sleeping space. Additional sleeping space is available with the rear corner bed and front Studio Loft bed. A midcoach L-shaped galley is full featured and has a forward facing sink.
Winnebago Industries Inc. is debuting its new Winnebago Ultralite travel trailer as part of this week’s America’s Largest RV Show in Hershey, Pa.
According to a press release, the Winnebago Ultralite offers “lightweight towability with a touch of class.” The Ultralite 27RBDS offers a host of residential-style amenities, including a queen bed with a luxury memory foam mattress, roomy wardrobe, double shower, solid-surface countertops, large pantry and energy-efficient LED lighting. The aerodynamic shape and enclosed underbelly provide exceptional “wind-slip,” reducing drag and increasing fuel economy, while the Stable-Track axle design smooths out the ride and reduces sway caused by crosswinds or passing traffic.
Another highlight of the Hershey Show is the SunnyBrook Raven fifth-wheel line, featuring a true luxury suite the all-new Raven 3600RK. This “home-away-from-home” features a best-in-class bedroom/bathroom suite with a large 60-inch shower, solid-surface countertops, energy-saving LED lighting and unique back-lighting in several areas to highlight the comfortable interior.
Frameless windows, a keyless entry, an unobstructed storage area, slam-latch luggage doors and a color-coordinated roof are all standard on the Raven. SunnyBrook also offers an optional Extreme Weather Package, providing radiant insulation in the roof and floor and enabling the Raven to reach an R 30-plus equivalent insulation value.
Winnebago Industries will also have the full complement of 2014 Winnebago, Itasca, Winnebago Touring Coach and SunnyBrook products on display.
Winnebago Industries Inc. is debuting three new products at BusCon Expo 2013 to be held in Chicago, Sept. 10-11. According to a press release, Metro Link models to be unveiled include a public transit, airport, and a CNG (compressed natural gas) powered version that may be used as a shuttle or airport shuttle.
Metro Link’s advanced designs include numerous patent pending features specifically tailored to provide a much quieter, better functioning vehicle with reduced maintenance and improved durability. Metro Link features a one-piece fiberglass roof, a fully welded, tubular steel framework, high gloss fiberglass sidewalls and exclusive frameless windows that offer exceptional performance and reduced longterm maintenance. Metro Link is backed with an industry leading seven-year/150,000 mile structural warranty.
On the inside, the Metro Link offers fiberglass interior walls and a 78-inch center aisle height and is available in a number of passenger configurations, which make the Metro Link highly customizable to meet the wide ranging needs of the transit and paratransit industry.
Distribution of the new Metro Link will be conducted by Metro Worldwide, a division of the Pritchard Family Companies. In business for over a century, Pritchard has had a working relationship with Winnebago Industries for over 25 years. Pritchard has a national presence in the distribution of commercial trucks where they have distinguished themselves as a leader in both volume and customer service.
Winnebago Industries Inc. is debuting several new products at America’s Largest RV Show running this week at the Giant Center in Hershey, Pa., including the Class C Trend.
According to a press release, The Winnebago Trend is the first Class C motorhome on the new Ram ProMaster chassis with the V6 Pentastar gas engine and 9,350-pound GVWR. The coach also offers six air bags in the cab for added safety, and best-in-class cab ergonomics and visibility.
The affordable Trend is fuel efficient and provides comfortable living space for up to six people. Both 24-foot floorplans feature a powered StudioLoft bed that lifts tight to the ceiling to conserve space during the day. Other features include energy-saving LED lighting, available soft, easy-to-clean Ultraleather furniture and industry-leading three-point seat belts in the dinette.
The 23B offers front swivel cab seats, a sofa/bed and dinette, a large, full-featured mid-coach galley and rear bath. Two large sleeping spaces provide comfortable sleeping for four adults with the queen size front loft bed and a king size Flex bed system. The 23L also features swivel cab seats expanding the living area of the motorhome, as well as a forward-facing dinette on the driver’s side and a side-facing dinette bench seat on the curb side of the unit. Together these comfortable seating spaces convert into one convenient sleeping space. Additional sleeping space is available with the rear corner bed and front Studio Loft bed. A mid-coach L-shaped galley is full featured and has a forward facing sink.
The all-new Travato is the latest Class B motorhome to join the Winnebago Touring Coach lineup. The Travato is also built on the Ram ProMaster chassis. At just under 21 feet long, the Travato is agile and fuel efficient. With swivel cab seats, LED ceiling lights, standard touch-screen navigation, a split dinette and an abundance of features, the Travato delivers a whole lot of fun. The Travato is the only product in its industry segment to provide a three-point seat belt harness for passengers in the dinette.
The innovative 59G floorplan features a rear double bed that is designed to flip up out of the way to allow for large items like bicycles to be stored securely inside and making them easily accessible through the large double doors at the rear of the coach. The Flex bed system allows for additional sleeping in the front of the unit as well.
The new Winnebago Forza 38R floorplan will also be on display for the first time. Providing a luxury Class A diesel at an affordable price, the Forza is built on the Freightliner XCS straight-rail chassis, which provides a solid foundation with a Cummins 340-hp diesel engine and Allison six-speed transmission delivering the power. The Forza features ample storage with the Smart Storage design that increases capacity.
The interior is set off by polished Corian galley countertops, coffee-glazed cabinetry, upscale entertainment features and LED lighting. The 38R features two slideout rooms with an exceptional bath-and-a-half floorplan. A rear master suite provides a private rear bathroom and a queen-size bed with large wardrobe and a 28-inch HDTV that flips down from the ceiling for easy viewing.
The 38R also includes a Flex bed system that provides bunk beds, storage, or converts into a dinette. Also standard in the 38R is a half bath, Comfort sofa sleeper, BenchMark dinette with “Dream Dinette” table, full-featured galley with pantry and residential refrigerator, and large 50-inch LED HDTV above the optional fireplace.
Winnebago Industries will also have the full complement of 2014 Winnebago, Itasca, Winnebago Touring Coach and SunnyBrook products on display.
Winnebago Industries Inc. has blended luxury and comfort in its new 2014 Winnebago Journey and Itasca Meridian Class A motorhome lines.
According to a press release, the coaches offer Corian solid-surface countertops and backsplashes, coffee-glazed hardwood cabinetry, Ultraleather furniture, and top-of-the-line entertainment features. Built on the Freightliner Maxum chassis, the new editions offer up to 246 cubic feet of storage and are available in four floorplans, including:
Other highlights include
* TrueAir® maximum comfort A/C.
* MCD Duo solar/blackout roller shades throughout coach.
* PowerLine energy management system.
* Premier clearcoat automotive finish.
* LED ceiling lights that reduce energy consumption by up to 70%.
* Power mirrors with defrost and integrated side-view color cameras.
* Powered patio awning with metal wrap and integrated LED patio lighting.
* New convenient exterior LPG accessory connection near patio area.
* Automatic hydraulic leveling jacks with three-position controls.
* Freightliner Maxum Chassis boasting a 29,410-pound GVWR, 340-hp 6.7L Cummins ISB diesel engine (34B); 32,350-pound GVWR, 360-hp 6.7L Cummins ISB XT diesel engine (36M); increased GVWR of 37,320 pounds with 380-hp 8.9L Cummins ISL diesel engine (40U); 44,320-pound GVWR, 400-hp 8.9L Cummins ISL diesel engine, tag axle (42E).
* Allison 3,000 MH six-speed automatic transmission.
* 10,000-pound hitch (34B, 36M, and 40U); 15,000-pound hitch (42E).
* Stylized aluminum wheels.
* 55-degree wheel cut for maneuverability.
* TRW tilt and telescope steering column with foot-actuated pedal for driving comfort.
* New Infotainment Center with AM/FM, CD/DVD player, SiriusXM™ satellite radio, Bluetooth, iPod/iPhoneaudio integration, outside temperature, compass, color rearview camera, side-view camera, 10.4-inch color touch-screen monitor with split-screen function, second passenger side monitor, and Rand McNally RV GPS safe and easy routing, amenities and tools, trips and content, and turn-by-turn voice guidance.
* Six beautiful full-body paint styles and three great choices of interior decor and coffee-glazed cabinet finish, including the new coffee-glazed honey cherry and forest cherry
Bob Livingston looked at a lot of new products during the recently completed Winnebago Itasca Travelers Grand National Rally (GNR) at the builder’s Rally Grounds in Forest City, Iowa.
But, according to a report in the Mason City Globe Gazette, he doesn’t intend to buy any. Instead, his opinions can help potential buyers with decisions about Winnebago products.
“I come out every year to look at new products,” said Livingston, publisher of MotorHome and Trailer Life magazines.
Livingston and his wife, Lynne, stayed in a Winnebago motorhome during the rally held July 21-26.
“I live in it a couple of days before I write notes,” Livingston said during the GNR’s opening ceremony. “I’ll start writing notes tomorrow afternoon or Tuesday. I’ve got to get a feel for it first.”
Livingston said the industry has been more innovative in the past several years as manufacturers “benefit from the use of technology which allows them to add more features and be more creative and cost effective while doing so.”
“The surprising thing as we are seeing jumps in innovations, we are not seeing the prices go up (dramatically),” he added. “Winnebago is right on top with innovations.”
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Winnebago Industries Towables will display the 2014 Winnebago and SunnyBrook travel trailer and fifth-wheel products during Elkhart County RV Open House Week in September.
According to a press release, the Winnebago Towables display will be located on Executive Parkway leading into the RV/MH Hall of Fame. The display will be open Sept. 17-19 from 9 a.m. to 6:0 pm.
“We are very pleased to be in a prime location at the center of the Open House event activity,” said Director of Marketing Chad Reece. “We will be focusing on Winnebago Industries Towables, and showcasing the new 2014 products we introduced at our Dealer Days event this spring, as well as some brand new products to be introduced at the Open House.”
Winnebago Industries Inc. has been named a Gold Award recipient in Detroit Chassis’ recycling program, according to a press release.
Detroit Chassis issued a recycling challenge to recognize the body builders with the highest percentage of recycled materials returned for reuse for the period July 2012 to March 2013. Items considered for the recycling challenge included temp seats, engine covers, steering covers, dunnage boxes, yellow mesh covers, blue and yellow caps, F59 dash panel brackets and floor panel supports.
Winnebago Industries was one of six manufacturers to achieve the Gold award level from Detroit Chassis. To qualify, the body-builder needed to achieve a recycling return rate of 80% to 100%. Through the recycling program, Detroit Chassis was able to reuse a total of 39.1 tons of steel and 26.7 tons of PVC.
“We are very proud of the recycling efforts we have had in place throughout the corporation for decades,” said Winnebago Industries’ Director of Purchasing Bill Fisher. “It is even more gratifying to take it one step further and contribute to the recycling programs of our vendor partners as well.”
As of last week, about 2,500 people had registered for the annual Winnebago Itasca Travelers (WIT) Grand National Rally (GNR), set to run July 21-26 at the builder’s Rally Grounds in Forest City, Iowa. As reported by the Forest City Summit, the grounds opened to early arriving GNR attendees on Monday.
Sheila Davis, public relations/investor relations manager, said that when all the motorhomes and towables are on the grounds, the attendance will likely be slightly higher than last year’s attendance.
Volunteers have already started preparing for the GNR, with about 75 already on the grounds this week, Davis said.
The annual GNR is a gathering of WIT club members who own Winnebago, Itasca motorhomes or towables or SunnyBrook towable RVs. The rally features tours of the Winnebago plants, education seminars in which motorhome or towable owners learn about vehicle features, driving tips and other information.
Rally attendees also get a look at the new 2014 models including new models such as the Winnebago Forza and Itasca Solei Class A Diesel motorhomes. Attendees can also drive or ride in some of those new coaches.
A variety of vendors also share products and items related to motorhome travel and use.
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Winnebago Industries Inc. has held the national stage before in national TV news stories, movies and trade magazines but that stage has grown over the past several weeks.
As reported by the Forest City Summit, the Iowa-based motorhome manufacturer and its products have been featured on four national TV news segments within the past several weeks including CNBC, ABC and CBS. A Winnebago Industries unit was also featured on Fox News recently.
Another CNBC segment July 1 was featured on the show “Street Signs.” CNBC reporters interviewed Mike Ruth, general manager at Camping World, Island Lake, Ill., and motorhomes were featured prominently in the segment, said Sheila Davis, PR and investor relations manager for Winnebago.
While it’s not a national news outlet, the company’s long relationship with the syndicated TV game show “Wheel of Fortune” continues.
“They just picked up their brand new ‘Wheelmobile,’ a 2014 Winnebago Journey,” Davis said. “They will be using it for contestant searches throughout the country. They also offer one of our products periodically on the show.”
“It’s fantastic for the company,” said Winnebago President, CEO and Chairman Randy Potts. “It’s the brand that gets us there.”
Winnebago products are often synonymous with recreational vehicles and motor homes, Potts said, noting, “It’s the Winnebago legacy, the brand.”
But the company is also experiencing a major upturn in finances after weathering several years of decline in motorhome sales and profits. On June 27, the company reported it had doubled its operating profit in the third quarter of fiscal year 2013 when compared to the third quarter of fiscal year 2012.
The overall recreational vehicle industry is improving and Winnebago has been a leader in that improvement, which has drawn the attention of national media, Davis said.
Analysts often “look at the RV market and industries as one of the first indicators the economy is bouncing back,” Davis said.
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